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A FASCINATING INSIGHT INTO WHAT MAKES US TICK The bestselling Understand Psychology explains basic psychological processes and how they influence us in all aspects of everyday life. It explores why we are the way we are, how we came to be that way, and what we might do to change seemingly fundamental traits. The book puts psychology in context, using non-technical language to analyze everyday situations. It is a comprehensive introduction that shows how human experience can be understood on many levels. Understand Psychology takes you through every aspect of the subject, from child development and social influences to the role of memories and emotions. You will discover how we interact with ...
"This is a book that should definitely be considered for many introductory psychology courses that need a factual and accessible exposition of psychological research principles and methods." Times Higher Education Supplement ". . . covers a wider spectrum than many introductory texts on methods in psychology and has a stronger emphasis on qualitative methods than others. . . it will be particularly attractive to students seeking a lifeline into methods at first year undergraduate level. Nicky Hayes' reputation will strengthen the demand for it, particularly among undergraduates who have already used her texts at 'A' level." Professor Nigel Lemon, University of Huddersfield ". . . there are o...
THE SUNDAY TIMES BESTSELLER A GUARDIAN, I AND SPECTATOR BOOK OF THE YEAR SHORTLISTED FOR THE CWA GOLD DAGGER FOR NON-FICTION 2021 'Brilliant, passionate and political . . . The Book of Trespass will make you see landscapes differently' Robert Macfarlane 'A remarkable and truly radical work, loaded with resonant truths' George Monbiot The vast majority of our country is entirely unknown to us because we are banned from setting foot on it. By law of trespass, we are excluded from 92 per cent of the land and 97 per cent of its waterways, blocked by walls whose legitimacy is rarely questioned. But behind them lies a story of enclosure, exploitation and dispossession of public rights whose effect...
In this book, you will learn basic psychological concepts and processes from the perspective of your role in everyday life. Teach Yourself Psychology explores why humans are the way they are, how they came to be that way, and what they might do to change seemingly fundamental traits. You will learn to observe human behavior on many levels while exploring the psychology of teaching and learning; the various research methods psychologists use; psychology in the workplace; biological rhythms and their influence on psychology; and much more.
This text provides the perfect introduction to psychology. It is suitable for a wide range of courses including GCSE, A-Level, BTEC and the psychology components of social care, nursing, policing and other applied subjects. It is also a useful general text for anyone embarking on a specialised psychology degree.
For those involved in marketing and sales, this book offers essential analysis of how to identify who has influence, how they apply it, and how marketers can turn it to their advantage. This work is one of the first books to give an overview of one of the fastest growing marketing techniques to have emerged in the last ten years.
In recent years, qualitative analysis has become accpeted as part of modern psychology. Concern about the limitations of conventional laboratory- based research combine with a growing interest in real world issues to produce an awareness of the rich potential of qualititative analysis. Virtualy all psychology students underatake practical work as part of their courses. More and more of them are seeking to conduct research which includes qualitative analysis. Too often, though, students lack awareness of the range and diversity of qualitative approaches. Qualitative analysis can take many different forms, and can use any different sources of data. At one end of the spectrum, this diversity pr...
This is designed to be a clear and readable introduction to social psychology for A-level students, for those studying psychology as a supplement to other applied courses, and for those requiring an overview of the major concerns and issues in this subject.; The book aims to integrate the traditional material, such as conformity, attitudes and prejudice, with some of the more recent insights into social life, such as the study of discourse, relationships, social identity and social representations. This work also incorporates themes and concerns which have emerged in social psychology, including problems of ethnocentrism and identity, ethical issues, and the challenges to conventional methodology represented by some recent areas of research.
A comprehensive introduction to the fundamental principles, theories and research in modern psychology. This is an introductory textbook for all psychology students, including undergraduates, A level students and others on pre-degree courses.