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Brand Mysticism
  • Language: en
  • Pages: 285

Brand Mysticism

  • Type: Book
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  • Published: 2022-11-08
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  • Publisher: Hachette UK

An irreverent and wide-ranging treatise on building and maintaining a standout brand in business or in life, from the marketing mastermind behind countless iconic booze labels. Steven Grasse made a name for himself as not only a distiller but also the mind behind beloved brands like Hendrick’s Gin and Sailor Jerry Rum and the guy who made cheap-beer-standbys like Narragansett and Miller High Life cool again. Through his work in advertising and marketing, Grasse has changed the game in the booze world and become an authority on building an authentic, enduring, and deeply beloved brand. Food & Wine has called him “the punk-rock prince of small-batch spirits.” So how did he do it? Through...

Hacking Whiskey
  • Language: en
  • Pages: 474

Hacking Whiskey

  • Type: Book
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  • Published: 2018-09-25
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  • Publisher: Unknown

Hacking Whiskey is the opposite of stuffy, preachy books on how to drink whiskey "the right way." Aaron Goldfarb, the writer behind the most googled article about infinity bottles, has gathered all the whiskey hacks to help readers turn average whiskey into a better-tasting spirit, and have fun while doing it.

Dusty Booze
  • Language: en
  • Pages: 324

Dusty Booze

  • Type: Book
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  • Published: 2024-03-05
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  • Publisher: Abrams

An entertaining journey into the booming world of vintage spirits, the quirky and intensely passionate “dusty hunters” who chase them, and the history they reveal, from an acclaimed author and journalist. In Dusty Booze: In Search of Vintage Spirits, journalist Aaron Goldfarb goes on an adventure in vintage spirits. This is an intoxicating story of obsessives on the hunt for old bottles of whiskey, tequila, rum, chartreuse—you name it—from estate sales, grandpa’s liquor cabinet, and out-of-the-way and inner-city liquor stores that may just have a case or a few bottles lying around in the basement. What Goldfarb and these “dusty hunters” discover are more than just bottles from ...

Gather Around Cocktails
  • Language: en
  • Pages: 136

Gather Around Cocktails

A collection of 45 cocktail recipes for holiday entertaining and festive occasions--the ones you celebrate every year, and ones you'll want to start celebrating.

Four Uncles and a Wedding
  • Language: en
  • Pages: 249

Four Uncles and a Wedding

  • Type: Book
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  • Published: 2012-07-13
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  • Publisher: Lois Winston

Polly Faith Harmony is the ultimate ecumenical love child. Born to former hippies turned millionaire entrepreneurs, she’s one part Jewish, one part Catholic, one part Episcopalian, and one part Unitarian—hence her name. Could have been worse. Her Flower Power parents might have named her Polly Esther. Aside from her joke of a name, her great-uncles, one from each side of the family, are all members of the clergy, not to mention golfing buddies and best friends. To keep harmony in the Harmony household, Polly has grown up alternately attending all four houses of worship. When Polly’s feminist mother decides it’s about time her daughter settles down and starts providing her with grandchildren before her biological clock runs out, she enlists help from the four uncles. Polly and her friend Joni have penned The Top 10 Reasons to Call it Quits After the First Date, but Polly soon finds that thanks to her interfering relatives, the list is growing at an alarming rate. Worse yet, she learns that loving relatives on a mission will stop at nothing. Finalist TARA First Impressions Award Key words: chick lit, romantic comedy, family life, second chances, wedding, holidays, humorous

The Spirit of Rye
  • Language: en
  • Pages: 656

The Spirit of Rye

The Spirit of Rye is a celebration of rye’s dynamic qualities and the spirit’s exciting revival. Celebrate the many flavor profiles of rye whiskey, its distinguished history, and its contemporary revival with The Spirit of Rye. The resurgence in rye whiskey is unmistakable, as is evidenced in the number of distillers producing remarkably varied expressions, from the Whiskey Trail to Pennsylvania, Texas, and California. With tasting notes for over 300 expressions and interviews with master distillers, readers both familiar and new to the rich world of rye will find The Spirit of Rye to be a revelation.

Call a Bomb a Rifle
  • Language: en
  • Pages: 180

Call a Bomb a Rifle

  • Type: Book
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  • Published: 2007-11-16
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  • Publisher: iUniverse

From comical misunderstandings and hilarious mishaps to the sheer terror of a near-death experience, these are the true-life global adventures and keen observations of one American traveler. During his forty years of international travel, Edward Gray journeyed through the old Communist regimes of the USSR, Western Europe, the Americas, and the Far East. He lived through coup attempts in Portugal, Peru, and France; skyjacking incidents in the Middle East and the United States; and his family's extended stay at the JFK Airport in the blizzard of 1993. At once a personal memoir, an intriguing international travelogue, and a fascinating blend of history and sociology, Call a Bomb a Rifle include...

Soul of a People
  • Language: en
  • Pages: 559

Soul of a People

Soul of a People is the creative retelling of the Odyssey of the Jewish people traversing the expanse and vicissitudes of their history from the Creation through the Prophets to the birth of a new nation and an Ingathering of a dispersed people. This collection of verses and stories, as seen through a modern eye, provides access to the ongoing struggles of the Jewish people to remain alive and to preserve, embody, and pass down God's message from Mount Sinai. Connecting past with present and future, and anchored in the Jewish imperative to remember, this collection creates a tapestry through time documenting the injustices and the extraordinary acts of courage of everyday heroes. The reader ...

The Hive Mind at Work
  • Language: en
  • Pages: 269

The Hive Mind at Work

Learn a new model for understanding how organizations really operate and implement changes that get real results. With so many forces of change buffeting the business world today, a scary state of flux has replaced any sense of certainty, stability, and familiarity, delivering a wake-up call to make crucial changes happen, make them happen quickly, and make them stick. Traditional approaches to change management fall into one of two categories: Organizations function like machines, where managers pull change levers to “fix” problems with an engineer’s mindset (IQ). Or People form social networks wherein individual “influencers” make change happen by developing effective interperson...

Palestine, the Right of Return
  • Language: en
  • Pages: 293

Palestine, the Right of Return

Palestine: The Right of Return is a must-read novel that addresses several critical issues facing world leaders who seek a solution to the almost century-long Arab-Israeli conflict. The "Balfour Declaration," issued in 1917, set the conflict in motion. Mr. Bergstrom's story, albeit fiction, should be required reading for anyone hoping to understand the current stalemate. Mr. Bergstrom defines a path to lasting peace via a single state solution. Further, he highlights the problems created by America's well meaning but one-sided intervention on the side of Israel in the peace negotiations. Mr. Bergstrom argues that Palestine's future will not be found in an agreement that divides Palestine into two equally or unequally aggrieved states, further asserting that peace can only come from the efforts of the primary stakeholders, those who will benefit or suffer most immediately through any resolution. The United States, Hamas, Hezbollah, Iran, Lebanon, and other interested parties must stand aside. Mr. Bergstrom concludes that the people of Palestine itself own the problem, and they must join together if a workable solution is to be created.