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28 Company Book - BUSINESS SUPPORT SERVICES
  • Language: en
  • Pages: 533

28 Company Book - BUSINESS SUPPORT SERVICES

This book is the largest referral for Turkish companies.

Virtual Traumascapes and Exploring the Roots of Dark Tourism
  • Language: en
  • Pages: 276

Virtual Traumascapes and Exploring the Roots of Dark Tourism

  • Type: Book
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  • Published: 2017-07-12
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  • Publisher: IGI Global

Mankind has been fascinated with and drawn to the macabre for many years. This is particularly evident in the growing popularity of dark tourism, which centers on locations known for death and suffering. Virtual Traumascapes and Exploring the Roots of Dark Tourism is a pivotal reference source featuring the latest scholarly research in which the rise of new technology platforms is not only changing tourism worldwide, but also facilitating the access to areas of war, mourning, and disaster. Including coverage on a number of topics such as sexual tourism, disaster recovery, and capitalism, this publication is ideally designed for academicians, researchers, and students seeking current research on concepts and methodologies of the dark tourism industry.

Innovative Perspectives on Tourism Discourse
  • Language: en
  • Pages: 379

Innovative Perspectives on Tourism Discourse

  • Type: Book
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  • Published: 2017-08-10
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  • Publisher: IGI Global

The application of linguistic optimization methods in the tourism, travel, and hospitality industry has improved customer service and business strategies within the field. It provides an opportunity for tourists to explore another culture, building tolerance and overall exposure to different ways of life. Innovative Perspectives on Tourism Discourse is a pivotal reference source for the latest research findings on the role of language and linguistics in the travel industry. Featuring extensive coverage on relevant areas such as intercultural communication, adventure travel, and tourism marketing, this publication is an ideal resource for linguists, managers, researchers, economists, and professionals interested in emerging developments in tourism and travel.

Tourism and Opportunities for Economic Development in Asia
  • Language: en
  • Pages: 362

Tourism and Opportunities for Economic Development in Asia

  • Type: Book
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  • Published: 2017-01-25
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  • Publisher: IGI Global

The growing market of tourism in Asian countries has caused significant changes to the economy, transportation, and safety for citizens. With the ubiquity of tourism, there is now an increasing need for resources to assist in the challenges that arise. Tourism and Opportunities for Economic Development in Asia is a key resource on the priorities, challenges, and strategies in the globalized economy of the Asian tourism market. Highlighting multidisciplinary studies on cultural tourism, gastronomy, and hospitality management, this publication is an ideal reference source for academicians, researchers, politicians, policy makers, and information technology directors actively involved in the tourism industry.

Legal and Economic Considerations Surrounding Reproductive Tourism: Emerging Research and Opportunities
  • Language: en
  • Pages: 241

Legal and Economic Considerations Surrounding Reproductive Tourism: Emerging Research and Opportunities

  • Type: Book
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  • Published: 2017-11-30
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  • Publisher: IGI Global

Overall, medical tourism has become a robust industry, due to fluctuating health costs in many developed countries. One of the most popular services experiencing a rise as a result of this tourism is assisted reproduction. Legal and Economic Considerations Surrounding Reproductive Tourism: Emerging Research and Opportunities is a pivotal resource that examines the rise in foreign procreative healthcare. Highlighting relevant topics such as assisted reproductive technologies, healthcare management, medical ethical issues, and safety precautions, this is an ideal reference source for all medical professionals, practitioners, academicians, students, and researchers interested in discovering the benefits and concerns that the reproductive tourism sector is currently facing.

Handbook of Research on Technological Developments for Cultural Heritage and eTourism Applications
  • Language: en
  • Pages: 564

Handbook of Research on Technological Developments for Cultural Heritage and eTourism Applications

  • Type: Book
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  • Published: 2017-11-30
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  • Publisher: IGI Global

Tourism is one of the most rapidly evolving industries of the 21st century. The integration of technological advancements plays a crucial role in the ability for many countries, all over the world, to attract visitors and maintain a distinct edge in a highly competitive market. The Handbook of Research on Technological Developments for Cultural Heritage and eTourism Applications is a pivotal reference source for the latest research findings on the utilization of information and communication technologies in tourism. Featuring extensive coverage on relevant areas such as smart tourism, user interfaces, and social media, this publication is an ideal resource for policy makers, academicians, researchers, advanced-level students, and technology developers seeking current research on new trends in ICT systems and application and tourism.

Handbook of Research on Holistic Optimization Techniques in the Hospitality, Tourism, and Travel Industry
  • Language: en
  • Pages: 544

Handbook of Research on Holistic Optimization Techniques in the Hospitality, Tourism, and Travel Industry

  • Type: Book
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  • Published: 2016-10-31
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  • Publisher: IGI Global

The application of holistic optimization methods in the tourism, travel, and hospitality industry has improved customer service and business strategies within the field. By utilizing new technologies and optimization techniques, it is becoming easier to troubleshoot problematic areas within the travel industry. The Handbook of Research on Holistic Optimization Techniques in the Hospitality, Tourism, and Travel Industry features innovative technologies being utilized in the management of hotels and tourist attractions. Highlighting empirical research on the optimization of the travel and hospitality industry through the use of algorithms and information technology, this book is a critical reference source for managers, decision makers, executives, tourists, agents, researchers, economists, and hotel staff members.

16 Company Book - HOTELS
  • Language: en
  • Pages: 511

16 Company Book - HOTELS

This book is the largest referral for Turkish companies.

Advertising and Branding: Concepts, Methodologies, Tools, and Applications
  • Language: en
  • Pages: 1838

Advertising and Branding: Concepts, Methodologies, Tools, and Applications

  • Type: Book
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  • Published: 2017-01-06
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  • Publisher: IGI Global

Effective marketing techniques are a driving force behind the success or failure of a particular product or service. When utilized correctly, such methods increase competitive advantage and customer engagement. Advertising and Branding: Concepts, Methodologies, Tools, and Applications is a comprehensive reference source for the latest scholarly material on emerging technologies, techniques, strategies, and theories for the development of advertising and branding campaigns in the modern marketplace. Featuring extensive coverage across a range of topics, such as customer retention, brand identity, and global advertising, this innovative publication is ideally designed for professionals, researchers, academics, students, managers, and practitioners actively involved in the marketing industry.

Driving Tourism through Creative Destinations and Activities
  • Language: en
  • Pages: 396

Driving Tourism through Creative Destinations and Activities

  • Type: Book
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  • Published: 2016-12-28
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  • Publisher: IGI Global

Tourism has become a booming industry within the last few decades, and with the help of many new unique destinations and activities, creative tourism will continue this upward trajectory for the foreseeable future. Tourism helps stimulate economies, decrease unemployment, promote cultural diversity, and is overall a positive impact on the world. Driving Tourism through Creative Destinations and Activities provides a comprehensive discussion on the most unique, emerging tourism topics and trends. Featuring engaging topics such as social networking, destination management organizations, tourists’ motivations, and service development, this publication is a pivotal resource of academic material for managers, practitioners, students, and researchers actively involved in the hospitality and tourism industry.