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Launching & Building a Brand For Dummies
Create a strong brand DNA—and watch it grow These days, customers want to have a deeply felt connection to the brands behind the products they're purchasing, which means that if you're starting a business, a strong brand DNA has got to be part of your creative process from day one. And it needs to be more than just an abstract idea: to give your brand life—and a bigger chance of surviving against the competition—you need to have a standout launch strategy and a set plan for growing your brand in a noisy marketplace. In Launching & Building a Brand For Dummies, Amy Will—who launched her first business at just 24-years-old and has been the brains behind four strong and buzzworthy brand...
The Outrun: A Memoir
“It’s wild writing: sexy, unguarded, raw, and ardent … highly recommended.”—The Millions After a decade of heavy partying and hard drinking in London, Amy Liptrot returns home to Orkney, a remote island off the north of Scotland. The Outrun maps Amy’s inspiring recovery as she walks along windy coasts, swims in icy Atlantic waters, tracks Orkney’s wildlife, and reconnects with her parents, revisiting and rediscovering the place that shaped her. A Guardian Best Nonfiction Book of 2016 Sunday Times Top Ten Bestseller New Statesman Book of the Year
Limelight
In a smart and funny novel by the award-winning author of the critically acclaimed “big-hearted, charming” (The Washington Post) Small Admissions, a family’s move to New York City brings surprises and humor. Allison Brinkley—wife, mother, and former unflappable optimist—discovers that her decision to pack up and move her family from suburban Dallas to the glittery chaos of Manhattan may have been more complicated than she and her husband initially thought. New York is more unruly and bewildering than she expected, defying the notions she developed from romantic movies and a memorable childhood visit. After a humiliating call from the principal’s office and the loss of the job she...
Craft a Life You Love
Learn how to focus your creative energy to make things—and make things happen. In this blend of memoir and hardworking handbook, creativity and craft maven Amy Tangerine shows how to find your flow, maintain a positive mindset, and cultivate a rich and fulfilling life by focusing on what truly matters and implementing small yet powerful changes. Chapters explore how to craft the soul, craft the right mindset, craft the right environment, craft good habits, rediscover your creative mojo, and maintain momentum, with each section offering exercises for taking your creative practice to the next level. For anyone who has felt disconnected from their creativity or has had trouble saving a space for their passions, Craft a Life You Love will teach you how to make time for creativity each and every day.
Succeeding in Essays, Exams and OSCEs for Nursing Students
The word ′assessment′ can strike terror into any student. However, providing evidence of knowledge and skills for professional practice is an integral and essential part of university life as a nursing student. This book helps nursing students better understand the processes of assessment so that every student can achieve their potential in their studies. It looks at each of the major forms of assessment including essays, exams, portfolios, presentations, OSCEs and practice assessments. It specifically addresses the needs of nursing students on new degree courses and therefore gives a clear insight on how to succeed as a student nurse.
Force of Mind, Song of Heart
Force of Mind, Song of Heart unveils an unparalleled look at personal relationships and the dynamic tension between the merging and separating that is every relationship. By learning how to see your self as an emerging process of consciousness, and force of mind as an instrumental tool for creating the song of heart that is connection and the basis for every genuinely satisfying and positive relationship, you can improve any personal relationship in your life, be it one with a spouse, parent, in-law, or other family member. A stunning elucidation of the evolving dynamic that is every personal relationship, Force of Mind, Song of Heart shows you how to redirect a negative and polarizing relat...
ACCA Paper P6 Advanced Taxation FA2008 Practice and Revision Kit
The Association of Chartered Certified Accountants (ACCA) is the global body for professional accountants. With over 100 years of providing world-class accounting and finance qualifications, the ACCA has significantly raised its international profile in recent years and now supports a BSc (Hons) in Applied Accounting and an MBA.BPP Learning Media is an ACCA Official Publisher. Paper P6, Advanced Taxation, requires you to extend the core tax knowledge that you learnt for Paper F6. As well as widening your knowledge of the core taxes, you will need to study inheritance tax, stamp taxes and trusts for the first time. In this paper you will also be expected to comment on ethical issues.In Paper ...
California School Law
Now in its third edition, California School Law is the only comprehensive source discussing how federal and state law affects the day-to-day operation of the state's traditional public, charter, and private schools. While the book is comprehensive, the authors have written it for a broad audience. California School Law has become a coveted desk-top reference for administrators, governing board members, school attorneys, union leaders, and policymakers. It also has been widely adopted as a classroom textbook in educational administration and education law classes. The first chapter provides an explanation of the legal framework within which California schooling takes place and key players at ...
Supervision and Agency Management for Counselors
Integrates and fosters effective leadership/management and supervisory skills The development of competency in management and leadership skills as well as clinical supervisory skills is of increasing importance to professional counselors who seek advancement in their careers. This is the first text to integrate both the clinical supervision and agency management skills needed by counselors who are training to work in mental health services settings. Highly practical and comprehensive, it brings together the critical leadership responsibilities of clinical supervision and agency management into one reader-friendly text. The book distills the wisdom of specialists in each subject area and is r...
Helping Deaf and Hard of Hearing Students to Use Spoken Language
"Great for parents or someone who teaches the deaf, is entering the field of audiology, or is unfamiliar with hearing loss." —Roberta Agar-Jacobsen, Teacher of the Deaf, Tacoma Public Schools, WA "The way the many complexities of speech are discussed, explained, and addressed is very reader-friendly, easy to understand, and accessible." —Sherilyn Renner, Teacher of the Deaf and Hard of Hearing, Bozeman Public Schools, MT "I have a student who is hard of hearing: How do I assist the student in speaking?" As a result of IDEA 2004 and NCLB, more and more students with hearing loss are being educated alongside their hearing peers, making teachers and service professionals responsible for hel...
