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The Filter Bubble
  • Language: en
  • Pages: 236

The Filter Bubble

  • Type: Book
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  • Published: 2011-05-12
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  • Publisher: Penguin UK

Imagine a world where all the news you see is defined by your salary, where you live, and who your friends are. Imagine a world where you never discover new ideas. And where you can't have secrets. Welcome to 2011. Google and Facebook are already feeding you what they think you want to see. Advertisers are following your every click. Your computer monitor is becoming a one-way mirror, reflecting your interests and reinforcing your prejudices. The internet is no longer a free, independent space. It is commercially controlled and ever more personalised. The Filter Bubble reveals how this hidden web is starting to control our lives - and shows what we can do about it.

The Filter Bubble
  • Language: en
  • Pages: 294

The Filter Bubble

  • Type: Book
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  • Published: 2011
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  • Publisher: Unknown

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The Filter Bubble
  • Language: en
  • Pages: 182

The Filter Bubble

  • Type: Book
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  • Published: 2011-05-12
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  • Publisher: Penguin

An eye-opening account of how the hidden rise of personalization on the Internet is controlling-and limiting-the information we consume. In December 2009, Google began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to MoveOn.org board president Eli Pariser, Google's change in policy is symptomatic of the most significant shift to take place on the Web in recent years-the rise of personalization. In this groundbreaking investigation of the new hidden Web, Pariser uncovers how this growing trend threatens to control how we consume and share information as a society-...

Online Filter Bubbles
  • Language: en
  • Pages: 208

Online Filter Bubbles

Every time we check our feeds we create safety bubbles around ourselves. Thanks to technological algorithms, we are living an increasingly narrow existence, one in which the news we read, the products we purchase, and the people we interact with are tailor-made for each of us. We might feel informed and comfortable, but we are isolating ourselves from anything outside our bubble. Are online filters just an efficient way to connect, or do they spell the end of democracy? Anyone who has read this book will understand the potential dangers of a society whose assumptions are never challenged.

Are Filter Bubbles Real?
  • Language: en
  • Pages: 83

Are Filter Bubbles Real?

There has been much concern over the impact of partisan echo chambers and filter bubbles on public debate. Is this concern justified, or is it distracting us from more serious issues? Axel Bruns argues that the influence of echo chambers and filter bubbles has been severely overstated, and results from a broader moral panic about the role of online and social media in society. Our focus on these concepts, and the widespread tendency to blame platforms and their algorithms for political disruptions, obscure far more serious issues pertaining to the rise of populism and hyperpolarisation in democracies. Evaluating the evidence for and against echo chambers and filter bubbles, Bruns offers a persuasive argument for why we should shift our focus to more important problems. This timely book is essential reading for students and scholars, as well as anyone concerned about challenges to public debate and the democratic process.

Filter Bubbles and Targeted Advertising
  • Language: en
  • Pages: 226

Filter Bubbles and Targeted Advertising

Over a decade ago, tech companies began using algorithms to personalize our experience of the web. Using sophisticated technology and vast amounts of consumer data, companies began to predict our tastes better than we could ourselves. In response, ecommerce expanded, and journalism adapted itself to the personalized attention economy. However, there was a hidden side effect, which Eli Pariser termed "the filter bubble," which is the exclusion of other perspectives from our tech-assisted preferences. Raising many hard questions including data security, political propaganda, and the pervasiveness of digital "junk food," filter bubbles reveal the future challenges of a personalized, automated web. Features such as media literacy questions and terms enhance this collection, encouraging readers to analyze reporting styles and devices.

The Great Mental Models, Volume 1
  • Language: en
  • Pages: 209

The Great Mental Models, Volume 1

  • Type: Book
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  • Published: 2024-10-15
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  • Publisher: Penguin

Discover the essential thinking tools you’ve been missing with The Great Mental Models series by Shane Parrish, New York Times bestselling author and the mind behind the acclaimed Farnam Street blog and “The Knowledge Project” podcast. This first book in the series is your guide to learning the crucial thinking tools nobody ever taught you. Time and time again, great thinkers such as Charlie Munger and Warren Buffett have credited their success to mental models–representations of how something works that can scale onto other fields. Mastering a small number of mental models enables you to rapidly grasp new information, identify patterns others miss, and avoid the common mistakes that...

The Loop
  • Language: en
  • Pages: 292

The Loop

  • Type: Book
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  • Published: 2022-01-25
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  • Publisher: Hachette UK

This eye-opening narrative journey into the rapidly changing world of artificial intelligence reveals the dangerous ways AI is exploiting the unconscious habits of our minds, and the real threat it poses to humanity: "The best book I have ever read about AI" (New York Times bestselling author Roger McNamee). Artificial intelligence is going to change the world as we know it. But the real danger isn't some robot that's going to enslave us: It's our own brain. Our brains are constantly making decisions using shortcuts, biases, and hidden processes—and we're using those same techniques to create technology that makes choices for us. In The Loop, award-winning science journalist Jacob Ward rev...

Future Crimes
  • Language: en
  • Pages: 581

Future Crimes

  • Type: Book
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  • Published: 2015-02-24
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  • Publisher: Anchor

NEW YORK TIMES and WALL STREET JOURNAL BESTSELLER ONE OF THE WASHINGTON POST'S 10 BEST BOOKS OF 2015 One of the world’s leading authorities on global security, Marc Goodman takes readers deep into the digital underground to expose the alarming ways criminals, corporations, and even countries are using new and emerging technologies against you—and how this makes everyone more vulnerable than ever imagined. Technological advances have benefited our world in immeasurable ways, but there is an ominous flip side: our technology can be turned against us. Hackers can activate baby monitors to spy on families, thieves are analyzing social media posts to plot home invasions, and stalkers are expl...

Program Or be Programmed
  • Language: en
  • Pages: 151

Program Or be Programmed

  • Type: Book
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  • Published: 2010
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  • Publisher: OR Books

Is the internet good or bad? How can technology be directed? In this spirited, accessible poetics of new media, Rushkoff picks up where Marshall McLuhan left off, helping readers come to recognise programming as the new literacy of the digital age and as a template through which to see beyond social conventions and power structures that have vexed us for centuries. This is a friendly little book with a big and actionable message.