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In spite of the day-to-day relevance of business communication, it remains underrepresented in standard handbooks and textbooks on applied linguistics. The present volume introduces readers to a wide variety of linguistic studies of business communication, ranging from traditional LSP approaches to contemporary discourse-based work, and from the micro-level of lexical choice to macro-level questions of language policy and culture.
Defining Women explores the social and cultural construction of gender and the meanings of woman, women, and femininity as they were negotiated in the pioneering television series Cagney and Lacey, starring two women as New York City police detectives. Julie D'Acci illuminates the tensions between the television industry, the series production team, the mainstream and feminist press, various interest groups, and television viewers over competing notions of what women could or could not be--not only on television but in society at large. Cagney and Lacey, which aired from 1981 to 1988, was widely recognized as an innovative treatment of working women and developed a large and loyal following....
This Gedenkschrift celebrates the memory of Professor Hans Sauer and his passion for travelling. The contributions in this volume explore different kinds of textual and temporal travels from various linguistic, literary, and philological perspectives.
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In this handbook, scholars from around the world offer an up-to-date account of the state of the art in different areas of onomastics, in a format that is both useful to specialists in related fields and accessible to the general reader. Since Ancient Greece, names have been regarded as central to the study of language, and this has continued to be a major theme of both philosophical and linguistic enquiry throughout the history of Western thought. The investigation of name origins is more recent, as is the study of names in literature. Relatively new is the study of names in society, which draws on techniques from sociolinguistics and has gradually been gathering momentum over the last few ...
Names in Focus delves deep into the vast field of Finnish onomastics, covering place names, personal names, animal names, commercial names and names in literature. It provides the history and current trends in this area of research, and also supplements international terminology with the Finnish point of view on the subject. Brimming with examples and clear explanations, the book can be enjoyed by the most studious of researchers as well as the casual reader who has a genuine interest in the study of names.
This book constitutes the refereed proceedings of the 21st International Conference on Analytical and Stochastic Modelling Techniques and Applications, ASMTA 2014, held in Budapest, Hungary, in June/July 2014. The 18 papers presented were carefully reviewed and selected from 27 submissions. The papers discuss the latest developments in analytical, numerical and simulation algorithms for stochastic systems, including Markov processes, queueing networks, stochastic Petri nets, process algebras, game theory, etc.
The present volume is dedicated to the phenomenon of pragmaticalization in the context of the theory of grammaticalization. While, in recent decades, the growing interest in the analysis of pragmatic phenomena within grammaticalization research was triggered, amongst others, by studies in the field of subjectivity and intersubjectivity in language, we still lack a model for a broad understanding of how changes on the discourse level come about and face a lack of information which provides a conclusive theoretical framework to systematically record the emergence of an entire layer of discourse units in language. The book is one of the first comprehensive collections contributed to the topic o...
The Good Soil Process is a seasonal approach to effective missional disciple making. This "field guide" follows the annual Christian calendar and leads followers of Jesus towards vibrant, adventurous lives of faith. All of God's children are participants in God's amazing mission in the world. This field guide attempts to help the church reorient itself outward, as missionaries in our own backyards. The four annual seasons of engagement are Discern, Design, Develop and Delight.