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Rural Europe is a highly developed tourism region, representing advanced tourism experience and supposed modern approaches to this industry. That said, it remains highly sensitive and fragile in terms of environmental, social, economic and cultural impacts. This volume focuses on rural Europe as a fascinating example of how tourism development impacts on the communities and the environment of rural regions and offers insights into how long term sustainability could be achieved in this specific region and correspondingly in other rural parts of the world. Sustainable Tourism in Rural Europe contains contributions from leading international scholars that review and analyse the concept and prac...
This volume provides original insight into the operational opportunities, challenges and constraints in managing Tourism Destination Marketing. It explores how the various tourist destination systems including tourist, places (as seen by the tourist), public and private tourism organisations and the social and physical environment can effectively communicate and co operate together at a profit for each. Advances in Destination Marketing offers a comprehensive review of a wide range of aspects related to marketing tourism products including networks in destinations, consumer experiences in destinations, destination branding, destination image, events in destinations and destination tourism pr...
Annotation. Knowledge of consumer psychology and consumer behaviour in relation to tourism is valuable in determining the success of tourism and hospitality ventures. The book is an edited collection of papers from the 3rd Symposium on Consumer Psychology of Tourism, Hospitality and Leisure, held in Melbourne, Australia in January 2003. Themes covered by the papers include attitudes, emotions and information processing; motivation and learning; consumption systems; decision and choice; experience and satisfaction; market segmentation; attraction and loyalty; and image and interpretation.
This book examines the role that science and culture held as instruments of nationalization policies during the first phase of the Franco regime in Spain. It considers the reciprocal relationship between political legitimacy and developments in science and culture, and explores the ‘nationalization’ efforts in Spain in the 1940s and 1950s, via the complex process of transmitting narratives of national identity, through ideas, representations and homogenizing practices. Taking an interdisciplinary approach, the volume features insights into how scientific and cultural language and symbols were used to formulate national identity, through institutions, resource distribution and specific na...
Alicia Borinsky argues that the contemporary Latin American novel does not just ingeniously dismantle the referential claims of the more traditional novel; it offers a postmodern version of the lessons taught by fiction. Latin American fiction, perhaps the most inventive literature of recent decades, seems marked by its self-reflexivity, by its playful relationship to history and the everyday, and by its concerns with the ways in which language works. But is it, Borinsky asks, really a literature whose primary goal is to raise metafictional questions about writing and reading? While the effects of this literature include dismantling the illusions of realism, naturalism, and historicism, the ...
Beyond Sentidiño: New Diasporic Reflections on Galician Culture is an interdisciplinary study of Galician literature, languages, and cultures. The volume brings together essays from fields across the humanities and social sciences to foster a discussion that incorporates new concepts that, as of now, are not part of the imaginary of Galiza: gentrification, language imperialism, youth unemployment, deruralization and deindustrialization, media control, technocapitalism, and gender and sexual normativity. It also serves to moderate a conversation about how independence from the political, material, and sociocultural networks of autonomic Galiza allows diasporic scholars to think of Galician culture in a de-essentializing manner. Working and living in the diaspora provides a lens through which to unmask the hegemonic neocolonial and neoliberal representation and reproduction of Galicianness promoted by different social, political, and mediatic powers.
The Spanish Craze is the compelling story of the centuries-long U.S. fascination with the history, literature, art, culture, and architecture of Spain. Richard L. Kagan offers a stunningly revisionist understanding of the origins of hispanidad in America, tracing its origins from the early republic to the New Deal. As Spanish power and influence waned in the Atlantic World by the eighteenth century, her rivals created the “Black Legend,” which promoted an image of Spain as a dead and lost civilization rife with innate cruelty and cultural and religious backwardness. The Black Legend and its ambivalences influenced Americans throughout the nineteenth century, reaching a high pitch in the ...