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Visual Marketing
This comprehensive volume aims to further research and theory development in visual marketing. By bringing together leading researchers in the field, it strives to contribute to the establishment of visual marketing as a coherent discipline. The chapters represent an array of issues in visual marketing. They address three areas in theory: attention
Scraps of Hope in Banda Aceh
Scraps of Hope in Banda Aceh examines the rebuilding of the city of Banda Aceh in Indonesia in the aftermath of the celebrated Helsinki-based peace mediation process, thirty years of armed conflict, and the tsunami. Offering a critical contribution to the study of post-conflict politics, the book includes 14 documentary videos reflecting individuals’ experiences on rebuilding the city and following the everyday lives of people in Banda Aceh. Marjaana Jauhola mirrors the peace-making process from the perspective of the ‘outcast’ and invisible, challenging the selective narrative and ideals of the peace as a success story. Jauhola provides alternative ways to reflect the peace dialogue u...
Principles of Chemical Sensors
Do not learn the tricks of the trade, learn the trade I started teachinggraduate coursesin chemical sensors in early 1980s, ?rst as a o- quarter (30 h) class then as a semester course and also as several intensive, 4–5-day courses. Later I organized my lecture notes into the ?rst edition of this book, which was published by Plenum in 1989 under the title Principles of Chemical Sensors. I started working on the second edition in 2006. The new edition of Principles of Chemical Sensors is a teaching book, not a textbook. Let me explain the difference. Textbooks usually cover some more or less narrow subject in maximum depth. Such an approach is not possible here. The subject of chemical senso...
Operations Management
This book is an introduction to operations management for undergraduate and graduate students in management and economics.
Tobacco industry accountability - current practices, emerging issues and challenges
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Urban Design
Urban Design: A Typology of Procedures and Products, 2nd Edition provides a comprehensive and accessible introduction to urban design, defining the field and addressing the controversies and goals of urban design. Including over 50 updated international case studies, this new edition presents a three-dimensional model with which to categorize the processes and products involved: product type, paradigm type, and procedural type. The case studies not only illuminate the typology but provide information that designers can use as precedents in their own work. Uniquely, these case study projects are framed by the design paradigm employed, categorized by procedural type instead of instrumental or land use function. The categories used here are Total Urban Design, All-of-a-piece Urban Design, Plug-in Urban Design, and Piece-by-piece Urban Design. Written for both professionals and those encountering urban design in their day-to-day life, Urban Design is an essential introduction to the field and practice, considering the future direction of the field and what can be learned from the past.
A Concise History of Modern Architecture in India
In Lucid Language That Speaks To Laymen And Architects Alike, This Book Provides A History Of Twentieth Century Architecture In India. It Examines In Detail The Early Influences On Indian Architecture Both Of Movements Like The Bauhaus As Well As Prominent Individuals Like Habib Rehman, Jawaharlal Nehru, Frank Lloyd Wright And Le Corbusier.
Pollution Control Technologies
p="" This monograph is based on pollution control technologies available to deal with water and air pollution. It includes removal of variety of pollutants including arsenic, chromium, uranium, pesticides and arsenic from water using adsorption technique. In addition, this book deals with the sampling and removal of microplastics using various techniques. The contents also focus on the role of membrane technology in water and wastewater treatment, and particulate matter air pollution and its control techniques. This volume will be a useful guide for researchers, academics and scientists. ^
