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Global Collaboration: Intercultural Experiences and Learning
Offers qualitative studies of collaboration processes conducted in globalising companies based in Denmark and with subsidiaries in Asia. It addresses the specific contexts of collaboration and studies how people with different cultural backgrounds work together, both face-to-face and in the virtual workplace.
The SAGE Handbook of Contemporary Cross-Cultural Management
This Handbook presents a comprehensive and contemporary compendium of the field of cross-cultural management (CCM). In recognition of current trends regarding migration, political ethnocentrisms and increasing nationalism, the chapters in this volume not only cover the traditional domains of CCM such as expatriation, global (virtual) teamwork and leadership, but also examine emerging topics such as bi/multi-culturalism, migration, religion and more, all considered from a global perspective. The result is a Handbook that acknowledges and builds on a variety of research traditions (from mainstream to critical), updates existing knowledge in relation to current challenges, and sets the directio...
Unorganized Religion: Pentecostalism and Secularization in Denmark, 1907-1924
The Pentecostal movement has turned the world of religion upside down in the last century but had only sporadic impact on Europe, the traditional centre of Christendom. This book uses Denmark as its case study to work out why.
Consumer Behaviour
La 4è de couv. indique : "Now in its seventh edition, Consumer Behaviour: A European Perspective provides the most comprehensive, lively and engaging introduction to the behaviour of consumers in Europe and around the world. The new slimline edition has 13 chapters, maintaining its breadth of coverage and making it ideal for second- and third-year undergraduates as well as Master's students. The book links consumer behaviour theory with the real-life problems faced by practitioners in many ways: Marketing opportunity, Marketing pitfalls and Multicultural dimensions boxes throughout the text illustrate the impact consumer behaviour has on marketing activities. Consumer behaviour as I see it ...
Gender After Gender in Consumer Culture
Gender After Gender in Consumer Culture provides an updated discussion of how gender cuts across consumer culture, in light of increasing gender fragmentation and integration with other identity positions. Sex, the biological distinction male/female, and gender, which refers to a person’s sense of being male, female, or any other combinations of these, inform issues as varied as personal identity, social interactions, and market behaviours. First, contributions account for the increasing fluidity and/or fragmentation of gender positions, which reshape the interplay between consumers and marketers. Second, they provide a timely illustration of how consumption and markets concur in contrasti...
The SAGE Handbook of Consumer Culture
The question of consumption emerged as a major focus of research and scholarship in the 1990s but the breadth and diversity of consumer culture has not been fully enough explored. The meanings of consumption, particularly in relation to lifestyle and identity, are of great importance to academic areas including business studies, sociology, cultural and media studies, psychology, geography and politics. The SAGE Handbook of Consumer Culture is a one-stop resource for scholars and students of consumption, where the key dimensions of consumer culture are critically discussed and articulated. The editors have organised contributions from a global and interdisciplinary team of scholars into six key sections: Part 1: Sociology of Consumption Part 2: Geographies of Consumer Culture Part 3: Consumer Culture Studies in Marketing Part 4: Consumer Culture in Media and Cultural Studies Part 5: Material Cultures of Consumption Part 6: The Politics of Consumer Culture
Gender in Transnational Knowledge Work
This is he first edited book on gender issues in transnational business cooperation concerning knowledge work. This area has so far been researched mainly by organizational theorists, with their background in business studies, finance, communication or sociology, and gender has seldom been taken into account in these studies. This book shows how fruitful a gendered take on issues within this area is, both for a deepened understanding of these organizational issues and for a widened understanding of gender issues. The chapters in the book cover a range of themes from a gender perspective; culture, communication, identity work, structures, organizational change, globalization, mobility, resist...
Cultural Analysis
With internationalization, the world is becoming smaller and the opportunity to meet people from other countries and cultures is becoming more common, providing the need for cooperation, shared knowledge, and cross-border trade. Individual cultures tend to understand themselves best and base their understanding of the world and its peoples on ideas they each have come to believe irrespective of reality, and thus make it difficult to reach a proper understanding of other cultures. This book considers intercultural understanding and co-action, partly by means of general insights into the concept of culture and the dimensions which bring about cultural differences, and partly as a methodology to analyze a certain culture - whether one's own or others'. This leads towards an understanding of cultural complexity and cultural differences among people. The book provides a discussion of a number of ethical issues, which almost invariably will arise when people meet and co-act across cultural boundaries. Cultural Analysis offers a theoretical/abstract proposal for cultural understanding, intercultural plurality, and complexity.
Preparing an extended business stay abroad
Seminar paper from the year 2015 in the subject Communications - Intercultural Communication, AKAD University of Applied Sciences Stuttgart, language: English, abstract: As it becomes more and more vital to stay competitive, not only in the local but international market, companies tend to send professionals more frequently abroad. These professionals ought to satisfy the demand in managerial or administrative assistance in cross-company projects, safeguard a uniform company policy within lately founded subsidies or ensure a more fluid information flow in international mergers or acquisitions. Sending a professional abroad is always costly and risky for a company. Hence, the selection of a f...
