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Packaging is everywhere you look—it’s in your refrigerator, your medicine cabinet, your closets, on the streets, in the stores, etc. Putting together a compendium of 1,000 of the best packages will offer designers a true array of inspiration and illustrate why people make the buying choices they make. The package of a product often times makes or breaks a sale—consumers are drawn to certain colors, graphics, and shapes, and this book will have plenty to offer of all three. This will be the ninth book in the 1,000 series following 1,000 Bags, Tags & Labels, 1,000 Greetings, 1,000 Graphic Elements, 1,000 Type Treatments, 1,000 Icons, Symbols + Pictograms
From the Publisher: Masters of Design: Logos and Identity features the best logo designers from around the world. Each profile delves into the designer's process, passions, and techniques for successful logos and identities. Hundreds of logos and identities are featured in this inaugural volume of the Masters series, ranging from simple marks to full-scale identity programs. See first-hand how the masters have created the most recognizable and successful logos adorning our landscape.
The author polls several designers of different age groups and phases in their careers about what they consider “good design�. Each has selected an existing design piece they feel to be good, based on their personal definition of what “good� is. The author also takes a critical look at the design to determine if it is effective with its target market and interviews the designer of the piece to unlock the concept behind the design. By taking this backwards approach through design—from completed piece back to conception—readers will discover why the design works and how they can use this information in their own projects.
View the year's most innovative works in visual communication, in stunning, full color. The winners of the Art Directors Club Annual Awards are showcased here.
Featuring a curated collection of approximately 300 exquisite designs, along with essays from designers in the field about the essence and importance of a good portfolio design, Design: Portfolio contains mini-workshops that dissect several featured projects and highlight the effectiveness of exceptional design treatments from around the world. Designers will discover the underlying details that make each design so special. This is an exciting new addition to the informative and inspiring Design series by Rockport Publishers that offers the best of design in practice.
50 exercises ranging from making posters to maps to three-dimensional art objects all geared towards helping design and illustration students develop their own personal style. Each exercise includes examples to inspire and encourage experimentation.
This book outlines and demonstrates basic package design guidelines and rules through 100 principles in the areas of research, planning, and execution. This book is a quick reference and primer on package design, and the principles that make design projects successful. Highly visual and appealing to beginning designers, students, and working designers as a resource. The content helps to establish the rules and guides designers in knowing when and where to bend them. Visual examples demonstrate each principle so readers can see the principle at work in applied design.
Playing with Type is a hands-on, playful approach to learning type application and principles. This engagingguide begins with an introduction to the philosophy of learning through the process of play. Along with a series of experimental design projects with an emphasis on type, the author provides designers with a “toolkit� of ideas and skills developed through the process of play. The awareness and sensitivity to type styles, forms, and type choices gained through these visual experiments will increase the designer’s confidence in their personal and professional work. This book can be used in the classroom or independently, and readers can go directly to exercises that appeal to them.
Typography Essentials: 100 Design Principles for Working with Type is a practical, hands-on resource that distills and organizes the many complex issues surrounding the effective use of typography. An essential reference for designers since 2009, Typography Essentials is now completely refreshed with updated text, new graphics and photos, and a whole new look. Divided into four sections—The Letter, The Word, The Paragraph, and The Page—the text is concise, compact, and easy to reference. Each of the 100 principles, which cover all practical aspects of designing with type, has an explanation and inspiring visual examples drawn from international books, magazines, posters, and more. Typography Essentials is for designers of every medium in which type plays a major role, and is organized and designed to make the process enjoyable and entertaining, as well as instructional.