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Narratives of Difference in Globalized Cultures
This book is about how the marketing of transnational cultural commodities capitalizes on difference and its appeal for cosmopolitan consumers in our postmodern globalized world. At what price? What ethical and political conundrums does the artist/writer/reader confront when going global? This volume analyzes why difference - whether gender, sexual, racial, ethnic, or linguistic - has become such a prominent element in the contemporary cultural field, and the effects of this prevalence on the production, circulation and reception of cultural commodities in the context of globalization. At the intersection of globalization, diaspora, postcolonial and feminist studies in world literature, these essays engage critically with a wide variety of representative narratives taken from diverse cultural fields, including humanitarian fiction, multilingual poetry, painting, text-image art, performance art, film, documentary, and docu-poetry. The chapters included offer counter-readings that disrupt hegemonic representations of cultural identity within the contemporary, neoliberal and globalized landscape.
It's different with you
This book is a collection of studies about forms of address in the world’s languages, with a focus on contrast and difference. The individual chapters highlight inter- and intralinguistic variation in the expression of address and its sociol-cultural functions across media, registers, geographical contexts and time – in more than 15 languages. The volume showcases the variety of approaches that exists in current address research, including the breadth of contrastive methodologies harnessing surveys and questionnaires, focus group discussions, corpus linguistics, discourse and conversation analysis to offer complementary perspectives on culture-specific address practice. This volume is for students and researchers of address and social interaction in a range of disciplines in the humanities and social sciences, including various sub-disciplines of linguistics (such as contrastive, variational and intercultural pragmatics, sociolinguistics, and morphology) and intercultural communication, as well as experts in individual languages and qualitative sociologists.
Manual of Romance Sociolinguistics
The Romance languages offer a particularly fertile ground for the exploration of the relationship between language and society in different social contexts and communities. Focusing on a wide range of Romance languages – from national languages to minoritised varieties – this volume explores questions concerning linguistic diversity and multilingualism, language contact, medium and genre, variation and change. It will interest researchers and policy-makers alike.
Creole Language, Democracy, and the Illegible State in Cabo Verde
This book argues that the state in Cabo Verde is illegible since its operations, procedures, and processes are carried out through Portuguese, a language that most of the people do not understand. Consequently, the illegible state produces grave political consequences in overall political participation and the quality of democracy.
Performing Folklore
Through the lens of expressive culture, Performing Folklore tracks Portugal's transition from fascism to democracy, and from imperial metropole to EEC member state. Kimberly DaCosta Holton examines the evolution and significance of ranchos folclóricos, groups of amateur musicians and dancers who perform turn-of-the-century popular tradition and have acted as cultural barometers of change throughout 20th-century Portugal. She investigates the role that these folklore groups played in the mid-twentieth-century dictatorship, how they fell out of official favor with the advent of democracy, and why they remain so popular in Portugal's post-authoritarian state, especially in emigrant and diaspor...
Strategic Communication in Context: Theoretical Debates and Applied Research
Strategic communication is becoming more relevant in communication sciences, though it needs to deepen its reflective practices, especially considering its potential in a VUCA world — volatile, uncertain, complex and ambiguous. The capillary, holistic and result-oriented nature that portrays this scientific field has led to the imperative of expanding knowledge about the different approaches, methodologies and impacts in all kinds of organisations when strategic communication is applied. Therefore Strategic Communication in Context: Theoretical Debates and Applied Research assembles several studies and essays by renowned authors who explore the topic from different angles, thus testing the elasticity of the concept. Moreover, this group of authors represents various schools of thought and geographies, making this book particularly rich and cross-disciplinary.
Anticolonial Form
Raza examines key literary journals published in French, English, and Portuguese by African writers in Europe in the period of decolonization mainly between 1940 and 1970, to understand how writers understood Empire as a political and cultural structure, and what conceptions of freedom, culture, and society underpinned anti-colonial thinking.
Research and Innovation 2019
Research and innovation are two pillars that come together when universities are at stake. The expansion of the frontiers of human knowledge, in all areas and disciplines, is an irrefutable commitment of higher education institutions. Together with public and private entities, they are also committed to promoting knowledge transfer to society and the economy, in the form of new ideas, new products and new processes. Universities are supposed to transform ideas into value for society. To achieve these goals, higher education institutions have to assure their human resources are highly qualified, that they have an adequate atmosphere, that research is of high quality, and finally that adequate...
Handbook of Research on Urban Tourism, Viral Society, and the Impact of the COVID-19 Pandemic
The tourism and hospitality industries have faced major setbacks in recent years as they have had to combat various challenges such as the COVID-19 pandemic and a rapidly evolving global market. In order to ensure these industries are prepared for future crises, further study on the best practices and strategies for handling difficult times and managing growth is critical. The Handbook of Research on Urban Tourism, Viral Society, and the Impact of the COVID-19 Pandemic provides innovative research and perspectives on the revitalization of cultural tourism industries and services by addressing the creation of jobs in the areas of restoration, leisure, and culture. The book also analyzes how the tourism industry has handled global crises in the past and proposes business models for information and knowledge dissemination to appropriately handle disasters. Covering critical topics such as digital media and risk management, this major reference work is ideal for industry professionals, government officials, policymakers, researchers, academicians, scholars, practitioners, instructors, and students.
Global Perspectives on Strategic Storytelling in Destination Marketing
Stories have always been part of tourism with tourists eager to both share and listen to stories about destinations. Destinations also build identity and distinctiveness by sharing stories with visitors. It is essential to gain a deeper understanding of the role that stories play in marketing and branding destinations, as well as how storytelling through digital mobile technologies can aid in these practices. Global Perspectives on Strategic Storytelling in Destination Marketing is a key reference that offers theoretical frameworks and empirical approaches to the study of storytelling in tourism at the organizational and destination levels, and from the perspectives of experience providers a...
