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Improving the Evaluation of Scholarly Work
This book aims to stimulate debate in the growing and highly controversial area of measuring scholarly work. The authors examine key aspects of this topic through the lens of the latest theoretical developments in service science and associated fields. It includes chapters explaining the theoretical developments and methodological aspects of measuring the quality of academic teaching and research, while other chapters provide a review and analysis of various types of scholarly work metrics and processes with examples from several countries, cultures, and educational systems. The current growing concern about higher education (HE) quality has prompted institutions to divide university teachers’ work into different areas and to design methods aimed at measuring the productivity of these areas. It is widely accepted that the need to evaluate HE service quality is a relevant issue for any society. However, the authors argue that most of the current practices used in the pursuit of this objective are jeopardizing the future of the university as a place of knowledge generation, science evolution and professional education.
Regulation and Best Practices in Public and Nonprofit Marketing
The volume contains the papers presented during the 9th International Congress of the International Association on Public and Nonprofit Marketing (IAPNM) entitled "Regulation and Best Practices in Public and Nonprofit Marketing." Structured in accordance with the sessions of the mentioned Congress, the volume includes papers and relevant contributions on marketing research development in the public administration, healthcare and social assistance, higher education, local development and, more generally, nonprofit organizations. The social marketing specific issues take an important part of the volume giving the diversity of the approached topics as well as the large number of researchers con...
1st International Conference on Lifelong Education and Leadership for ALL-ICLEL 2015
Copyright © 2015, ICLEL Conferences All rights reserved by ICLEL Conferences
Case Theory in Business and Management
′This meticulous book submits research and the research process to deep scrutiny. It debunks the unhelpful dichotomy between quantitative and qualitative research and highlights the great value of multi-method and interactive research, approaches that have greatly deepened our thinking.′ – Professor Adrian Payne, University of New South Wales, Australia / Professor Pennie Frow, University of Sydney Setting out to dispel the argument that case study research lacks the science, theory and therefore validity of other forms of research, Evert Gummesson combines many decades of experience as both a renowned scholar and a reflective practitioner to effectively bridge the divide between case ...
Managing Hospitality Organizations
Introduction to Hospitality Management: Creating Excellent Guest Experiences, Third Edition takes students on a journey through the evolving service industry. Each chapter focuses on a core principle of hospitality management and is packed with practical advice, examples, and cases from some of the best companies in the service sector. Authors Robert C. Ford and Michael Sturman emphasize the critical importance of focusing on the guest and creating an unforgettable customer experience. Whether your students will be managing a neighborhood café, a convention center, or a high-end resort hotel, they will learn invaluable skills for managing the guest experience in today’s ultracompetitive environment. Included with this title: LMS Cartridge: Import this title’s instructor resources into your school’s learning management system (LMS) and save time. Don’t use an LMS? You can still access all of the same online resources for this title via the password-protected Instructor Resource Site. Learn more.
Shell Shocked
What is it that leaves us shell shocked in the face of the massacres carried out in New York on 9/11 or in Paris on 13 November 2015? How are we to explain the intensity of the reaction to the attacks on Charlie Hebdo? Answering these questions involves trying to understand what a society goes through when it is subjected to the ordeal of terrorist attacks. And it impels us to try to explain why millions of people feel so concerned and shaken by them, even when they do not have a direct connection with any of the victims. In Shell Shocked, sociologist Gérôme Truc sheds new light on these events, returning to the ways in which ordinary individuals lived through and responded to the attacks ...
Innovating in Practice
The purpose of the book is to devise an alternative conceptual vocabulary for studying innovation by stressing the role of social, contextual and cultural perspectives. This vocabulary is drawn on a service and on sociological perspectives on innovation based on the ontological assumption that innovation is a value co-creation matter and that it takes place in a reality that is multiple, constructed and socially embedded. The aim is to tackle key issues such as social construction, service innovation, knowledge and learning processes, value (co) creation, innovating and innovation activities networking and collaborative innovation.
XXVII Congreso de Marketing. AEMARK 2015. Pamplona
La XXVII edición del Congreso incorpora algunas novedades relevantes que se introducen con el ánimo de que se consoliden en los próximos años. La primera es la introducción del formato póster como nueva alternativa en la presentación de trabajos de investigación. Con ello se pretende ofrecer, de forma paralela a las sesiones, una interacción más personalizada y flexible que se adecúa a los trabajos en curso en general pero más a los que están en sus primeras fases. La segunda gran novedad es la puesta en marcha del doctoral colloquium como preámbulo al Congreso.Desde AEMARK se ha impulsado esta iniciativa para ofrecer a los doctorandos que están en sus primeras etapas un foro ...
Introduction to Emergency Management and Disaster Science
A definitive resource, the Introduction to Emergency Management and Disaster Science presents the essentials to better understand and manage disasters. The third edition of this popular text has been revised and updated to provide a substantively enriched and evidence-based guide for students and emerging professionals. The new emphasis on disaster science places it at the forefront of a rapidly evolving field. This third edition offers important updates, including: Newly commissioned insights from former students and professional colleagues involved with emergency management practice and disaster science; international policies, programs, and practices; and socially vulnerable populations. ...
Unity Is Our Strength
"Haitians in the diaspora, those in the homeland, families, and friends are called to bring your talents, knowledge, and finances; to form a coalition and arrest poverty that is lamenting the lives of so many of our Brothers and Sisters in Haiti. • Everyone is precious • Everyone has a purpose • Everyone is a piece of the puzzle Kind Regards, Your Brother”
