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Mind Over Back Pain
A physician-professor of clinical rehabilitative medicine explains tension myositis syndrome, back pain caused by tension, and outlines ways in which that pain can be reduced or eliminated through control of stress and physical reactions
Once in a Promised Land
They say there was or there wasn't in olden times a story as old as life, as young as this moment, a story that is yours and is mine. Once in a Promised Land is the story of Jassim and Salwa, who left the deserts of their native Jordan for those of Arizona, each chasing mirages of opportunity and freedom. Although the couple live far from Ground Zero, they cannot escape the dust cloud of paranoia settling over the nation. A hydrologist, Jassim believes passionately in his mission to make water accessible to all people, but his work is threatened by an FBI witch hunt for domestic terrorists. A Palestinian now twice displaced, Salwa embraces the American dream. She grapples to put down roots in an unwelcoming climate, becoming pregnant against her husband's wishes. When Jassim kills a teenage boy in a terrible accident and Salwa becomes hopelessly entangled with a shadowy young American, their tenuous lives in exile and their fragile marriage begin to unravel. Once in a Promised Land is a dramatic and achingly honest look at what it means to straddle cultures, to be viewed with suspicion, and to struggle to find safe haven.
Handbook of Research on Social Marketing and Its Influence on Animal Origin Food Product Consumption
As marketing professionals look for more effective ways to promote their goods and services to customers, a thorough understanding of customer needs and the ability to predict a target audience’s reaction to advertising campaigns is essential. The Handbook of Research on Social Marketing and Its Influence on Animal Origin Food Product Consumption is a critical scholarly resource that examines the role of social marketing in understanding and changing behavior regarding the negative impacts of consuming animal-based foods. Featuring coverage on a broad range of topics, such as the psychology of meat consumption, food waste, and meat substitutes, this publication is geared towards academicians, students, and professionals seeking current research on social marketing interventions and the demarketing of meat.
Public Sector Transparency and Accountability Making it Happen
This publication presents the papers discussed at the Latin American Forum on Ensuring Transparency and Accountability in the Public Sector that took place on 5-6 December 2001. The Forum approved policy recommendations that reflect the shared experience of Member countries of the OECD and the OAS.
Sustainable Animal Agriculture
The agricultural activities are often based on individual producer's decisions and on their attitudes, knowledge and level of technology. It is however also based on political and economic considerations, attitudes and opinions from the society. Thus, continuously updated scientifically based knowledge, both from an environmental, social and economic view, need to be disseminated and applied with a much increased ambition. Technological facts may be well known, but still strong social and economic reasons and pressure from outside to make short term profits hinders the appropriate application of relevant measures. This is the reason why we have all parts of the sustainability concept covered in our texts: the ecological, the social, the economical, and the institutional/juridical. "Sustainable agriculture" has become a popular way of expressing that what society wants is an environmentally sound, productive, economically viable, and socially desirable agriculture.
