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Visual Research: An Introduction to Research Methodologies in Graphic Design
Visual Research explains the key terms and theories that underlie design research, examining the importance of audience, communication theory, semiotics and semantics. It features a range of case studies which demonstrate how the use of rigorous research methods can form the basis of effective visual communication and design problem solving, eschewing end product analysis for a discussion of the way research feeds into the design process.
Visual Research
Packed with more than 200 colour illustrations, Visual Research explores a range of research methods that can be used by graphic designers and visual communicators in the development of clear and purposeful design solutions. The book introduces key terms and theories that underlie design research; examining the importance of visual grammar and design literacy, audience, communication theory and semiotics. Each chapter features case studies that demonstrate how the use of research methods can form the basis of effective visual communication and design problem solving, eschewing end product analysis for a discussion of the way research feeds into the design process. The third edition features new case studies in each chapter, updated design exercises and a new chapter on design-led tools and information design methods, in relation to both print and on-screen design.
The Art of Punk
Featuring classics bands such as The Ramones, The Sex Pistols, The Damned and The Clash, this book is a comprehensive review of punk flyers, posters and artworks.
Visual Research
Packed with more than 200 colour illustrations, Visual Research explores a range of research methods that can be used by graphic designers and visual communicators in the development of clear and purposeful design solutions. The book introduces key terms and theories that underlie design research; examining the importance of visual grammar and design literacy, audience, communication theory and semiotics. Each chapter features case studies that demonstrate how the use of research methods can form the basis of effective visual communication and design problem solving, eschewing end product analysis for a discussion of the way research feeds into the design process. The third edition features new case studies in each chapter, updated design exercises and a new chapter on design-led tools and information design methods, in relation to both print and on-screen design.
Visual Research
Packed with more than 200 colour illustrations, Visual Research explores a range of research methods that can be used by graphic designers and visual communicators in the development of clear and purposeful design solutions. The book introduces key terms and theories that underlie design research; examining the importance of visual grammar and design literacy, audience, communication theory and semiotics. Each chapter features case studies, many new to this edition, that demonstrate how the use of research methods can form the basis of effective visual communication and design problem solving, eschewing end-product analysis for a discussion of the way research feeds into the design process. With new case studies from Matt Cooke, Colette Sadlier and many others, this new edition also brings together all of the 'Key Concept' features and content from previous editions into their own distinct chapter, making it easier for readers to discover design-led tools and information design methods, for both print and on-screen design.
Visual Research
This exploration of various research methods in visual communication addresses the need for a discussion of problem-solving processes in the field of graphic design and design analysis. It examines areas such as audience, communication theory, semiotics and semantics.
Visual Research (second Edition)
A guide to the practice of researching for graphic design projects. It explains key theories; examines the importance of audience, communication theory, semiotics and semantics.
The Fundamentals of Creative Design
Discusses the creative process in terms of brief, process and result. Each process is accompanied by detailed diagrammatic explanation, associated theories, and historical context. The text is supported by case studies from contemporary designers and practitioners, with insights from the creatives involved. Creative design, the book argues, is in something of a golden period. With so much design vying for consumers' attention, getting noticed in the visual morass and quickly creating a good impression is becoming increasingly difficult. This book provides a solid grasp of the creative design fundamentals that are necessary to produce effective and eye-catching designs.
Experimental Layout
This is a study of contemporary experimental approaches to layout - the essence of graphic design. At the heart of Experimental Layout is the sheer breadth of the discipline of graphic design, its adjustments and accommodation, the innovators and their idiosyncrasies. The theories behind contemporary graphic design are explained by the authors in essays (æSpatial DynamicsÆ, æForm Follows ContentÆ and æWords and PicturesÆ) which provide insights into current debates and the context within which experimental designers work. Interviews with Mark Pawson, Peter Willberg and Ian Warner reveal the processes behind the work, the intentions and motivations. Ian Noble and Russell Bestley have selected work from around the world which they believe ôis united in its concern to try different and challenging approaches, not for the sake of being different but because it is grounded in differenceö. Diaries, magazines, exhibition catalogs and books are among the work included in Experimental Layout. Projects range from rarely-seen personal projects to large-scale commercial work. In each case, the work questions or extends the boundaries of graphic design.
Up Against the Wall
The examples of posters presented in this collection have been created by internationally renowned designers. The examples demonstrate how the poster continues to be the most resonant and enduring item in the repertoire of graphic design around the world.
