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Service design is a rapidly growing area of interest in design and business management. There are a lot of books on how to get started, but this is the first book that describes what a "good" service is and how to design one. This book lays out the essential principles for building services that work well for users. Demystifying what we mean by a "good" and "bad" service and describing the common elements within all services that mean they either work for users or don't. A practical book for practitioners and non-practitioners alike interested in better service delivery, this book is the definitive new guide to designing services that work for users.
Kaufman takes you on a journey into the new world of service. Learn how the world's leading companies have changed the game, and how you can successfully follow this path to an uplifting service transformation.
Annotation This book takes the reader through the decision-making process as to whether the shared services option is appropriate for them. This is followed by step-by-step practical guidance on how to set-up and run and monitor a shared services operation. It finishes by drawing attention to the pitfalls and a checklist of things to do to improve your chances of success.
First published in 1998, this influential volume entered the debate on Foreign Direct Investment in the UK and focuses on the role of Multinational Enterprises (MNEs) in the service rather than manufacturing and primary sectors. While the significance of the service industry had been recognised (exceeding 60% of total GDP in some countries at the time of original publication), the role of FDIs has not. Joanne Roberts thus contributed to a woefully under researched field, covering areas including international trade, the organisational theory of the firm and the UK business sector.
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