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Information is easy. Understanding is hard. From incomprehensible tax policies to confusing medical explanations, we're swamped with information that we can'’t make sense of. Figure It Out shows us how to transform information into better presentations, better meetings, better software, and better decisions. So take heart: under the guidance of Anderson and Fast, we can, in fact, figure it out—for ourselves and for others.
What happens when you’ve built a great website or app, but no one seems to care? How do you get people to stick around long enough to see how your service might be of value? In Seductive Interaction Design, speaker and author Stephen P. Anderson takes a fresh approach to designing sites and interactions based on the stages of seduction. This beautifully designed book examines what motivates people to act. Topics include: AESTHETICS, BEAUTY, AND BEHAVIOR: Why do striking visuals grab our attention? And how do emotions affect judgment and behavior? PLAYFUL SEDUCTION: How do you create playful engagements during the moment? Why are serendipity, arousal, rewards, and other delights critical to...
All families have stories and all families have secrets. Some stories can be hidden forever. Others come out over time, or suddenly through revelation. With the advent of easy to obtain and cheap DNA kits, more and more people are stumbling across biological secrets they never suspected, sometimes with happy outcomes, but sometimes with shocking results. In this book, the author provides a real-life example of the shocking revelations and aftermath of DNA investigation. Growing up as one of nine children, Stephen Anderson suspected from a young age that something was amiss. A chance accident, and a small crack in the history of his family broke open. More would come to be revealed as the aut...
How many languages are there? What differentiates one language from another? Are new languages still being discovered? Why are so many languages disappearing? These are some of the questions considered in this Very Short Introduction. By examining the science of languages, we find that the answers are not as simple as we might expect.
Behind every glimmering tower, there are dirty hands. The glitz of the modern city of Miami hides a world of disco and backdoor deals. A politician, a lawyer, and a businessman face their past in the sultry streets of the city. A choice made in the freewheeling end days of the 1970s threatens to scuttle a run for the Senate, and along the way, one of the greatest thefts in US history could be answered. It's a bad week for young Charles Karin to be a lawyer.