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Thinking Small
Sometimes achieving big things requires the ability to think small. This simple concept was the driving force that propelled the Volkswagen Beetle to become an avatar of American-style freedom, a household brand, and a global icon. The VW Bug inspired the ad men of Madison Avenue, beguiled Woodstock Nation, and has recently been re-imagined for the hipster generation. And while today it is surely one of the most recognizable cars in the world, few of us know the compelling details of this car’s story. In Thinking Small, journalist and cultural historian Andrea Hiott retraces the improbable journey of this little car that changed the world. Andrea Hiott’s wide-ranging narrative stretches ...
Hide and Seeker
One of our most iconic childhood games receives a creepy twist as it becomes the gateway to a nightmare world. Don't let the Seeker find you!Twelve-year-old Zee is back now. He disappeared for a year and nobody knows where he went or what happened to him. Not even his best friends Justin, Nia, and Lyric. But ever since Zee has been back, he's been... different. After Zee freaks out at his friends playing hide-and-seek at an odd party in his backyard -- the first time his friends are back together since his reappearance -- strange things begin to occur. Everyone who played in the game has a mark on their wrist. And then they disappear.The kids are pulled into a shadow world -- the Nowhere -- ruled by the monstrous, shape-shifting Seeker. Justin and his friends will have to band together and face their worst nightmares to defeat the Seeker or lose themselves to the Nowhere forever.
How the World Thinks
*SUNDAY TIMES BESTSELLER* 'There to fill the Sapiens-size hole in your life' Observer In this groundbreaking global overview of philosophy, Julian Baggini travels the world to provide a wide-ranging map of human thought. One of the great unexplained wonders of human history is that written philosophy flowered entirely separately in China, India and Ancient Greece at more or less the same time. These early philosophies have had a profound impact on the development of distinctive cultures in different parts of the world. What we call 'philosophy' in the West is not even half the story. Julian Baggini sets out to expand our horizons in How the World Thinks, exploring the philosophies of Japan, ...
The Great Guide
Invaluable wisdom on living a good life from one of the Enlightenment's greatest philosophers David Hume (1711–1776) is perhaps best known for his ideas about cause and effect and his criticisms of religion, but he is rarely thought of as a philosopher with practical wisdom to offer. Yet Hume's philosophy is grounded in an honest assessment of nature—human nature in particular. The Great Guide is an engaging and eye-opening account of how Hume's thought should serve as the basis for a complete approach to life. In this enthralling book, Julian Baggini masterfully interweaves biography with intellectual history and philosophy to give us a complete vision of Hume's guide to life. He follow...
Requiem for Communism
The first survey of the recent requiems for communism by European writers and artists.
Between East and West
In 1991, Anne Applebaum, Pulitzer Prize-winning author of Gulag, Iron Curtain and Red Famine, took a three-month road trip through the borderlands between the fallen Soviet Union and Europe—lands that became Ukraine, Belarus, Lithuania and Moldova. In her iconic reportage, which has become indispensable history, she captures the harrowing story of a region that is once again threatened by Russia. An extraordinary journey into the past and present of the lands east of Poland and west of Russia—an area defined throughout its history by colliding empires. Traveling from the former Soviet naval center of Kaliningrad on the Baltic to the Black Sea port of Odessa, Anne Applebaum encounters a r...
Paulo Freire
Paulo Freire (1921-1997) is one of the most widely read and studied educational thinkers of our time. His seminal works, including Pedagogy of the Oppressed, sparked the global social and philosophical movement of critical pedagogy and his ideas about the close ties between education and social justice and politics are as relevant today as they ever were. In this book, Walter Omar Kohan interweaves philosophical, educational, and biographical elements of Freire's life which prompt us to reflect on what we thought we knew about Freire, and also on the relationship between education and politics more broadly. It offers a new and timely reading of Freire's work and life. The book is structured ...
Love, Sex & Tragedy
A noted classicist offers a survey of the Greek and Roman roots of everything from hard bodies to political systems, tracing follies and philosophical questions through the centuries to the birthplace of Western civilization.
The Market Makers
During the twentieth century 'affluence' (both at the level of the individual household and that of society as a whole) became intimately linked with access to a range of prestige consumer durables. The Market Makers charts the inter-war origins of a process that would eventually transform these features of modern life from being 'luxuries' to 'necessities' for most British families. Peter Scott examines how producers and retailers succeeded in creating 'mass' (though not universal) market for new suites of furniture, radios, modern housing, and some electrical and gas appliances, while also exploring why some other goods, such as refrigerators, telephones, and automobiles, failed to reach t...
Ugly Is Only Skin-Deep
IT WASN’T GERMAN ENGINEERING ONLY THAT MADE THE VOLKSWAGEN BEETLE AN ICON. IT WAS A MANHATTAN ADVERTISING AGENCY, TOO. Created in 1959 by Doyle Dane Bernbach and continued through the '60s and early '70s, the campaign for the Volkswagen Beetle is considered the best of all time. More than just promoting a car, it promoted a new kind of advertising: simple, charming, intelligent and, most of all, honest. In "Ugly Is Only Skin-Deep," Dominik Imseng retraces the creation of Doyle Dane Bernbach, sneered at by the big players on Madison Avenue because of the "ethnic" background of its founders and employees, who were mostly Jewish. Readers will then learn how the agency won the Volkswagen account and how an unlikely creative team set the tone for the most admired campaign in advertising history. Finally, the book examines the evolution of the Volkswagen campaign and how it managed to convince more and more Americans that smaller was better. In fact, the Volkswagen campaign didn't only fundamentally change the ethos of advertising, it also helped trigger the cultural revolution of the 1960s.
