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Contemporary Trends & Challenges In Commerce
"Contemporary Trends and Challenges in Commerce" is an edited book that comprises research papers from experts in the field of commerce. The book is organized into six tracks, each of which focuses on a specific area of commerce: Finance and Accounts, Sales and Marketing, Trade and Economics, Human Resources, General Management, and Startups and Entrepreneurship. In the Finance and Accounts track, the authors explore various financial instruments, techniques, and practices that are relevant to contemporary commerce. The Sales and Marketing track delves into the intricacies of modern sales and marketing practices. The papers cover topics such as customer behavior, market research, branding, a...
The Girl In The Red Lipstick
Arun is a bestselling author, and the heartthrob of thousands of readers. While on a book promotion tour, he is injured and agrees to call a masseuse. Little did he know that the masseuse would turn out to be someone with a secret! Arun sees a story in her, and in digging deeper, is amazed to discover her strength of character. Even though Lalita is a young survivor of human trafficking, she has unmatched determination. A single encounter with her makes Arun take decisions that he had never even thought of. He is willing to risk everything for her, his own life too. But the more he tries to help her, the deeper he drowns in the swamp. Will two broken people be able to heal each other? Will society ever accept a girl from the forbidden alleys of the city? The Girl in the Red Lipstick is a charming story of friendship, life and finding love where we least expect to.
Entrepreneurial Marketing
Just as society has realized the value of entrepreneurs, so entrepreneurs are gradually realizing the value of strategic marketing. In this text the authors explain the substantial role of marketing in the success of small firms which have emerged in the business environment since the late 1980s.
Entrepreneurial Marketing
One key for success of an entrepreneur is to obtain sales (revenue) and profits as quickly as possible upon launching the venture. Entrepreneurial Marketing focuses on the essential elements of success in order to achieve these needed sales and revenues and to grow the company. The authors build a comprehensive, state-of-the-art picture of entrepreneurial marketing issues, providing major theoretical and empirical evidence that offers a clear, concise view of entrepreneurial marketing. Through an international approach that combines both theoretical and empirical knowledge of entrepreneurship and marketing, this book informs and enhances the entrepreneurs' creativity, their ability to bring ...
Chaotic Cosmos
With every reflection turning into comprehension, enters a simple expression.Fancy watches and shirts are crucial in life. But that, is negotiable. At the end of the day, it is a book you turn to. It is what makes you feel alive.Chaotic Cosmos: volume one is a collection of modern poems that explores the universe around us and the power that nature gives us. Easy to read, they serve to inspire anyone who is looking for meaning in their life.Don't search for that purpose, let it come to you.This world's a canvas and poetry the palette. And that remains non-negotiable... doesn't it?
In Quest of the Last Victory
The last victory is the story of the most important victory that we need to achieve. It is the story of victory over our own self, victory over our own limitations, both of the physical kind and the mental kind. It is a story of taking motivation from your own failures, in your pursuit for that ever elusive success. It is the story of a lifetime. It is an ongoing quest.
Review of Pathology
Includes lecture in the form of an educational DVD on subject Immunology.Added lot of diagrams and flow charts to make learning interesting and easier. Several new and easy to grasp MNEMONICS have been given throughout the text.Some new topics like platelets and diabetes mellitus with expanding some of the old topics.New set of conceptual questions with detailed explanations added at the end of most of the chapters to enhance the reasoning skills and facilitate learning.Conceptual and useful information has been added in the form of shaded boxes throughout the chapter to emphasize the clinical importance of the topic being read.
Globalization and Disease
"The purpose of this paper is to provide a preliminary assessment of the global economic impacts of the SARS disease. Our empirical estimates of the economic effects of the SARS epidemic are based on a global model called the G-cubed (Asia-Pacific) Model." --p. 1.
Prey by the Ganges
1948. A cold, rainy night in a forest across the Ganges, deep in the heart of eastern India. An unarmed man with anger in his heart and a fortune on his person. A handsome Thakur with evil on his mind and blood on his hands. Both chasing a rare diamond, but for completely different reasons. There are the others too—the Thakur's beautiful wife, the sleazy psychopath, the angry muscleman and the corrupt dairy managers stunning daughter. Each is a pawn in this bizarre game of life and death, and each with a story to tell. Or hide.
Social Entrepreneurship and Sustainable Development
This volume discusses the seminal interface between social entrepreneurship and sustainable development along with their inter-linkages. It traces the role of social entrepreneurship and innovations in societal transformation in creating sustainable societies, especially in developing nations. It explores how social entrepreneurship and enterprise is integral to the promise of fostering opportunities for socially disadvantaged groups (including the poor, women, and young people), as well as in addressing environmental and ecological issues apart from wealth creation. The book presents key concepts, case studies, and multiple innovative models involving social entrepreneurship, such as green ...
