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BISNIS DIGITAL : Strategi dan Teknik Pemasaran Terkini
Buku "BISNIS DIGITAL : Strategi dan Teknik Pemasaran Terkini" mengulas perjalanan bisnis dalam era digital. Mengawali dengan Transformasi Bisnis Era Digital, pembaca dipandu memahami bagaimana adaptasi menjadi krusial dalam era teknologi. Analisis Pasar Digital membekali dengan kemampuan membaca tren pasar melalui data online, memungkinkan strategi pemasaran yang tepat sasaran. Pembaca juga diberikan wawasan mendalam mengenai Pengembangan Platform Digital, termasuk pembuatan dan pengelolaan situs web serta media sosial. Dua platform spesifik, TikTok Shop dan Shopee, diulas dalam konteks Strategi Pemasaran yang relevan, menawarkan panduan taktis dalam memanfaatkan potensi keduanya. Terakhir, buku membahas strategi Pemasaran Melalui Influencer, menjelaskan bagaimana bekerja dengan para tokoh berpengaruh untuk memperluas jangkauan audiens. Dengan sentuhan pada semua aspek kunci, buku ini menjadi panduan komprehensif bagi mereka yang ingin menguasai pemasaran digital. Menawarkan wawasan penting dalam 150 kata, buku ini memungkinkan pembaca untuk beradaptasi dan berkembang dalam ekosistem bisnis digital yang dinamis.
UMKM DIGITAL : Teori dan Implementasi UMKM pada Era Society 5.0
Buku “UMKM DIGITAL : Teori dan Implementasi UMKM pada Era Society 5.0” membahas bagaimana UMKM dapat memanfaatkan teknologi digital untuk berkembang di era Society 5.0. Buku ini menguraikan konsep dasar Society 5.0 yang mengintegrasikan teknologi seperti AI, big data, dan IoT dalam kehidupan sehari-hari, termasuk bisnis UMKM. Dengan memanfaatkan teknologi, UMKM dapat meningkatkan daya saing, memperluas jangkauan pasar, dan mengoptimalkan operasi bisnis. Pembaca diajak untuk memahami pentingnya adaptasi digital agar UMKM tidak tertinggal dalam persaingan global. Buku ini juga mengupas strategi digital marketing yang efektif, seperti penggunaan e-commerce, media sosial, email marketing, dan content marketing untuk memaksimalkan potensi bisnis. Selain itu, penerapan big data dan AI dijelaskan sebagai alat yang dapat membantu UMKM dalam memahami tren pasar dan perilaku konsumen. Dengan pendekatan praktis dan studi kasus nyata, buku ini menjadi panduan yang berguna bagi pelaku UMKM untuk meraih sukses dan berkontribusi pada perekonomian nasional di era digital ini.
Values, Philosophies, and Beliefs in TESOL: Making a Statement
This insightful book chronicles the many influences and developments that have helped shape the language teaching profession today.
Designing Environments for Constructive Learning
The idea for this book grew out of a NATO Advanced Research Workshop held at the Catholic University at Leuven, Belgium. We are grateful to NATO for support in conducting this workshop and for support in the preparation of this book. We are particularly grateful for their emphasis on designing the workshop to build collegiality. They suggested that we hold the meeting in a small town and that we organize evening activities to keep the group together and to promote informal and extended discussions. What sage advice. The excitement grew over the three days as we shared understandings and enriched our perspectives. Indeed, there was even a proclaimed "near" conversion to a constructivist persp...
New Learning
This book brings together research and theory about `New Learning', the term we use for new learning outcomes, new kinds of learning processes and new instructional methods that are both wanted by society and stressed in psychological theory in many countries at present. It describes and illustrates the differences as well as the modern versions of the traditional innovative ideas.
LAW, POLITICS & SOCIETY: The Unravelling of Malaysia and Indonesia Potentiality
Penerbit: Airlangga University Press ISBN: 9786024737740 This book is the fourth compilation as a regular joint publishing effort since 2017 between Sultan Zainal Abidin University (UniSZA), Terengganu, Malaysia, and Airlangga University (UNAIR), Surabaya, Indonesia. Filled by lecturers and students, this book is expected to strengthen the relationship between the two universities and further strengthen the Malaysia-Indonesia relationship.
The Birdwoman's Palate
In this exhilarating culinary novel, a woman's road trip through Indonesia becomes a discovery of friendship, self, and other rare delicacies. Aruna is an epidemiologist dedicated to food and avian politics. One is heaven, the other earth. The two passions blend in unexpected ways when Aruna is asked to research a handful of isolated bird flu cases reported across Indonesia. While it's put a crimp in her aunt's West Java farm, and made her own confit de canard highly questionable, the investigation does provide an irresistible opportunity. It's the perfect excuse to get away from corrupt and corrosive Jakarta and explore the spices of the far-flung regions of the islands with her three friends: a celebrity chef, a globe-trotting "foodist," and her coworker Farish. From Medan to Surabaya, Palembang to Pontianak, Aruna and her friends have their fill of local cuisine. With every delicious dish, she discovers there's so much more to food, politics, and friendship. Now, this liberating new perspective on her country--and on her life--will push her to pursue the things she's only dreamed of doing.
Journal of Biomimetics, Biomaterials and Biomedical Engineering Vol. 31
The 31th volume of the "Journal of Biomimetics, Biomaterials and Biomedical Engineering" includes papers which describe the results of scientific researches of nature objects for biomimetic approach in engineering design, some applied aspects of the biomechanics of human and utilization of modern biomaterials and also of modern techniques of investigations and treatment in the biomedical practice. We hope that this volume will be useful for many researchers and engineers from different branches of biomedicine and engineering sciences.
