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This thoroughly revised and updated third edition of Planning Health Promotion Programs provides a powerful, practical resource for the planning and development of health education and health promotion programs. At the heart of the book is a streamlined presentation of Intervention Mapping, a useful tool for the planning and development of effective programs. The steps and tasks of Intervention Mapping offer a framework for making and documenting decisions for influencing change in behavior and environmental conditions to promote health and to prevent or improve a health problem. Planning Health Promotion Programs gives health education and promotion professionals and researchers information on the latest advances in the field, updated examples and explanations, and new illustrative case studies. In addition, the book has been redesigned to be more teachable, practical, and practitioner-friendly.
Clinical Assessment for Social Workers provides a wide range of standardized assessment tools, derived from different perspectives, to give readers greater flexibility in information gathering and intervention planning. Incorporating both quantitative and qualitative methods, the authors encourage readers to approach assessment as both an art and a science. They advocate for discovering the balance between scientific, evidence-based approaches and the development of personal practice wisdom.
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Dedicated to Martin Fishbein, the premier social psychologist in the area of attitude and attitude change, this volume focuses on his work as the codeveloper of reasoned action theory—an approach to behavioral prediction and change that has been used in thousands of research studies. Immediately after Fishbein's death, the Annenberg Public Policy Center at the University of Pennsylvania established a memorial lecture series in his honor. This volume offers ten formal papers derived from those lectures, starting with a summary of the evolution of reasoned action theory and a quantitative analysis of the current approach, followed by a discussion of ways to expand the capacity of the theory,...
This volume highlights recent research findings which elucidate the biological and behavioral underpinnings of childhood obesity. The book is divided into four sections: Perspectives, Determinants, Prevention, and Treatment. Topics include the social and psychological factors that comprise the obese child's world; eating patterns early in life and their influence on adiposity later in development; two types of opoid peptides, their respective receptor sites, and the effects they produce when released; putative relationships between food preferences and obesity; relationships between inactivity and obesity; design and implementation of school-based programs to prevent obesity in school children; medical care to the obese child and family; metabolic factors of dieting; the role of parental and family influences in childhood obesity; and treatment intervention. The book is a must for advanced graduate students and practitioners in medicine and psychology dealing with child health. It is an invaluable reference for clinicians and researchers alike.
The most comprehensive and up-to-date textbook on public communication campaigns currently available Fundamentals of Public Communication Campaigns provides students and practitioners with the theoretical and practical knowledge needed to create and implement effective messaging campaigns for an array of real-world scenarios. Assuming no prior expertise in the subject, this easily accessible textbook clearly describes more than 700 essential concepts of public communication campaigns. Numerous case studies illustrate real-world media campaigns, such as those promoting COVID–19 vaccinations and social distancing, campaigns raising awareness of LGBTQ+ issues, entertainment and Hollywood cele...
In this book the authors descibe the theory and pracice of health promotion in various programs including case studies. Outlined are health promotion programs in the following settings: Homes & families; schools; the workplace; health care institutions; clinical practice; the community; the State.