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In 2016, Netflix--with an already enormous footprint in the United States--expanded its online streaming video service to 130 new countries, adding more than 12 million subscribers in nine months and bringing its total to 87 million. The effectiveness of Netflix's content management lies in its ability to appeal to a vastly disparate global viewership without a unified cache of content. Instead, the company invests in buying or developing myriad programming and uses sophisticated algorithms to "narrowcast" to micro-targeted audience groups. In this collection of new essays, contributors explore how Netflix has become a cultural institution and transformed the way we consume popular media.
An international team of experts explores how streaming services are disrupting traditional storytelling. The rise of streaming has dramatically transformed how audiences consume media. Over the last decade, subscription video-on-demand (SVOD) services, including Netflix, Prime Video, and Disney+, have begun commissioning and financing their own original movies and TV shows, changing the way and the rate at which content is produced across the globe, from Mexico City to Mumbai. Streaming Video maps this international production boom and what it means for producers, audiences, and storytellers. Through eighteen richly textured case studies, ranging from original Korean dramas on Netflix to Bl...
This edited collection explores the narrative, genre, nostalgia and fandoms of the phenomenally successful Netflix original series, Stranger Things. The book brings together scholars in the fields of media, humanities, communications and cultural studies to consider the various ways in which the Duffer Brothers’ show both challenges and confirms pre-conceived notions of cult media. Through its three sections on texts, contexts and receptions, the collection examines all aspects of the series’ presence in popular culture, engaging in debates surrounding cult horror, teen drama, fan practices, and contemporary anxieties in the era of Trump. Its chapters seek to address relatively neglected areas of scholarship in the realm of cult media, such as set design, fashion, and the immersive Secret Cinema Experience. These discussions also serve to demonstrate how cult texts are facilitated by the new age of television, where notions of medium specificity are fundamentally transformed and streaming platforms open up shows to extensive analysis in the now mainstream world of cult entertainment.
Pop Goes the Decade: The 2000s comprehensively examines popular culture in the 2000s, placing the culture of the decade in historical context and showing how it not only reflected but also influenced its times. Pop Goes the Decade: The 2000s starts with a timeline of major historical pop culture events of the 2000s, followed by an introduction describing what the U.S. was like at the beginning of the new millennium and how it would change throughout the decade. Next come chapters broken down by medium: television, sports, music, movies, literature, technology, media, and fashion and art. A chapter on controversies in popular culture is followed by a chapter on game-changers, featuring 20 individuals who made a major impact on the U.S. in the 2000s. Finally, a conclusion shows the impact that pop culture in the 2000s has had on the U.S. in the years since. This volume serves as a comprehensive resource for high school and college students studying popular culture in the 2000s. It provides a summary of total impact, plus specific insights into each individual topic. It also includes a wide swath of the scholarship produced on the subject to date.
This edited collection analyzes the tensions, contradictions, contributions, and new horizons generated and/or imposed by Netflix within Spain’s audiovisual culture. This book provides invaluable insight into how Netflix—first in its role as distributor and then as content creator—has changed the audiovisual landscape in Spain. It discusses how Netflix challenges the traditional method of categorizing film and television output by nationality while also examining how Spain is presented to other countries through the Netflix catalog and questioning what its chosen output—light comedies, mystery/thrillers, narco-fiction, and crime—means for Spain’s national brand. With chapters addressing themes such as reproducibility, pan-Europeanism after Brexit, gender representation, identity, and globalization, this book explores how—under the influence of Netflix—Spain is transitioning from an importer of audiovisual content to a center of export. This book will appeal to students and scholars of Film and Media Studies, Hispanic and Iberian Studies, and Spanish with a specific interest in Spanish film, television, media, and culture, as well as global media industries.
The American Villain: Encyclopedia of Bad Guys in Comics, Film, and Television seeks to provide one go-to reference for the study of the most popular and iconic villains in American popular culture. Since the 1980s, pop culture has focused on what makes a villain a villain. The Joker, Darth Vader, and Hannibal Lecter have all been placed under the microscope to get to the origins of their villainy. Additionally, such bad guys as Angelus from Buffy the Vampire Slayer and Barnabas Collins from Dark Shadows have emphasized the desire for redemption—in even the darkest of villains. Various incarnations of Lucifer/Satan have even gone so far as to explore the very foundations of what we conside...
This compilation of essential information on 100 superheroes from comic book issues, various print and online references, and scholarly analyses provides readers all of the relevant material on superheroes in one place. The American Superhero: Encyclopedia of Caped Crusaders in History covers the history of superheroes and superheroines in America from approximately 1938–2010 in an intentionally inclusive manner. The book features a chronology of important dates in superhero history, five thematic essays covering the overall history of superheroes, and 100 A–Z entries on various superheroes. Complementing the entries are sidebars of important figures or events and a glossary of terms in superhero research. Designed for anyone beginning to research superheroes and superheroines, The American Superhero contains a wide variety of facts, figures, and features about caped crusaders and shows their importance in American history. Further, it collects and verifies information that otherwise would require hours of looking through multiple books and websites to find.
Watching Doctor Who explores fandom's changing attitudes towards Doctor Who. Why do fans love an episode one year but deride it a decade later? How do fans' values of Doctor Who change over time? As a show with an over fifty-year history, Doctor Who helps us understand the changing nature of notions of 'value' and 'quality' in popular television. The authors interrogate the way Doctor Who fans and audiences re-interpret the value of particular episodes, Doctors, companions, and eras of Who. With a foreword by Paul Cornell.
A fascinating exploration of the most significant superhero films and television shows in history, from the classic serial Adventures of Captain Marvel to the Disney+ hit show WandaVision. In The 100 Greatest Superhero Films and TV Shows, Zachary Ingle and David M. Sutera celebrate over eighty years of superhero cinema and television. Featuring blockbusters such as Black Panther and The Dark Knight, Ingle and Sutera also include lesser-known yet critically acclaimed shows like The Boys, cult films such as The Toxic Avenger, and foreign series like Astro Boy to provide a well-rounded perspective of the genre. All one hundred selections are evaluated based on qualities such as plot and charact...