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Rural and Agricultural Marketing
India is a country where majority of the population lives in villages. Appreciating the size and business potential of rural sector, major companies, including Hindustan Unilever and P&G have made special strategies for targeting rural markets. The thrust on rural markets is getting stronger day by day and it needs complete knowledge base of rural marketing. The book Rural and Agriculture marketing has been written looking into the needs of the students pursuing their management degrees. It is meant to create interest in business management students to get into the rural marketing mind set for bringing the desired organizational focus on the subject. Considering the importance of rural marke...
Business Environment and Strategy
The knowledge of business policy and techniques of strategic management is the need of the hour to the prospective business managers. The present competitive environment has brought several drastic changes in policy making & strategic management. Hence, there is necessity of theoretical understanding about the business policy as well as strategic management. - Partha S. Senapati (Author)
The Shades of Environment
"The Shades of Environment" is a collaborative work by esteemed faculty members from various departments of DRIEMS University, Tangi, Cuttack. This comprehensive book delves into diverse research aspects of environmental studies, offering insightful perspectives and innovative solutions. It covers topics ranging from ecological sustainability and environmental impact assessment to cutting-edge advancements in green technology and conservation practices. By integrating multidisciplinary expertise, the book aims to foster a deeper understanding of environmental challenges and promote sustainable development. "The Shades of Environment" is an essential resource for researchers, students, and policymakers dedicated to environmental preservation and innovation.
Intelligent Systems
This book features best selected research papers presented at the International Conference on Machine Learning, Internet of Things and Big Data (ICMIB 2020) held at Indira Gandhi Institute of Technology, Sarang, India, during September 2020. It comprises high-quality research work by academicians and industrial experts in the field of machine learning, mobile computing, natural language processing, fuzzy computing, green computing, human–computer interaction, information retrieval, intelligent control, data mining and knowledge discovery, evolutionary computing, IoT and applications in smart environments, smart health, smart city, wireless networks, big data, cloud computing, business intelligence, internet security, pattern recognition, predictive analytics applications in healthcare, sensor networks and social sensing and statistical analysis of search techniques.
Nakshatra Exploration
Nakshatra Exploration is written with the sole objective of enabling the readers to master the true concept of Predictive Stellar Astrology, what Guruji KSK wanted to interpret in his various monumental work. The present research work on the KP system is unique in its presentation and it has many, hitherto, untold secrets of predictive techniques in stellar astrology. In this work, the author has established so many rules with practical examples, enabling him to grasp the logic in applying the original methodologies of KP principles, by his extensive research in this field for a decade. Apart from giving a detailed method to study the horoscope, the author has compiled 125 significant KP rul...
AKASHVANI
"Akashvani" (English) is a programme journal of ALL INDIA RADIO, it was formerly known as The Indian Listener.It used to serve the listener as a bradshaw of broadcasting ,and give listener the useful information in an interesting manner about programmes, who writes them,take part in them and produce them along with photographs of performing artists. It also contains the information of major changes in the policy and service of the organisation. The Indian Listener (fortnightly programme journal of AIR in English) published by The Indian State Broadcasting Service, Bombay, started on 22 december, 1935 and was the successor to the Indian Radio Times in english, which was published beginning in...
RSS's Tryst with Politics
Study of the ideology of the Rashtriya Swayam Sevak Sangh, political organization in India.
