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Buku Ekonomi Manajemen dirancang untuk memberikan pemahaman yang komprehensif mengenai penerapan prinsip-prinsip ekonomi dalam konteks manajerial. Buku ini dimulai dengan menjelaskan dasar-dasar ekonomi mikro, termasuk teori permintaan dan penawaran, elastisitas, serta struktur pasar. Penjelasan ini bertujuan untuk membekali pembaca dengan pengetahuan tentang bagaimana faktor-faktor ekonomi mempengaruhi keputusan bisnis dan strategi perusahaan. Selanjutnya, buku ini membahas bagaimana teori-teori ekonomi dapat diterapkan dalam manajemen perusahaan, termasuk analisis biaya dan keuntungan, penetapan harga, serta strategi produksi dan distribusi. Dengan mengintegrasikan teori ekonomi dengan pra...
For knowledge management to be successful, the corporate culture needs to be adapted to encourage the creation, sharing, and distribution of knowledge within the organization. Knowledge Organizations: What Every Manager Should Know provides insight into how organizations can best accomplish this goal. Liebowitz and Beckman provide the information companies need for evaluating and planning the steps and processes that will transform their existing organization infrastructure into a "knowledge-based" organization. This easy-to-read guide includes many vignettes, examples, and short cases of organizations involved in knowledge management.
First Published in 2004. Routledge is an imprint of Taylor & Francis, an informa company.
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