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The Psychology of Advertising
  • Language: en
  • Pages: 451

The Psychology of Advertising

Advertising is a ubiquitous and powerful force, seducing us into buying wanted and sometimes unwanted products and services, donating to charitable causes, voting for political candidates, and changing our health-related lifestyles for better or worse. The impact of advertising is often subtle and implicit, but sometimes blatant and impossible to overlook. This revised and fully updated new edition of The Psychology of Advertising offers a comprehensive and state-of-the-art overview of the psychological findings on the impact of advertising, and discusses the research in the context of recent developments in the fields of social and consumer psychology. Key questions covered in the volume in...

Social Psychology and Health
  • Language: en
  • Pages: 308

Social Psychology and Health

Which behavior patterns are detrimental to one's health? Which mechanisms mediate the impact of stressful events on health? Stroebe and Stroebe explore such questions and offer an integrative approach that combines psychological, economic, and environmental interventions to reduce behavioral risk factors. This unique approach moves away from purely biomedical models of illness and addresses two major factors detrimental to health and well-being: (1) health-impairing behaviors and (2) stressful life events.

The Scope of Social Psychology
  • Language: en
  • Pages: 615

The Scope of Social Psychology

Social psychology attempts to understand, explain, predict and, when needed, change people's thoughts, feelings and behaviours. For a relatively young discipline it has already made great strides toward this awe-inspiring goal. Pioneers such as Lewin, Asch, Kelley and Festinger began groundwork in the 1940s and 1950s, but it was only in the late 1960s that social psychology came of age. Since then it has blossomed, both in investigating the basics of the discipline and in applying the insights from fundamental social psychology to different fields related to the area. This volume is devoted to the development of understanding in the field of social psychology over the last four decades, focu...

An Introduction to Social Psychology
  • Language: en
  • Pages: 673

An Introduction to Social Psychology

"The fifth edition of this highly successful text, An Introduction to Social Psychology has been fully revised and updated. Accessibility for students has been improved, including better illustrations, greater use of colour and a more approachable format, as well as a wealth of online resources. Combining its traditional academic rigour with a contemporary level of cohesion, accessibility, pedagogy and instructor support, the fifth edition of An Introduction to Social Psychology provides the definitive treatment of social psychology"--

Bereavement and Health
  • Language: en
  • Pages: 312

Bereavement and Health

Does the popular notion of a 'broken heart' have some grounding in reality? How can grief affect the body in ways that necessitate medical care and may even be life-threatening? Bereavement and Health constitutes a comprehensive review of what is known about the impact of bereavement on surviving partners. Drawing on the work of psychologists, sociologists, epidemiologists, and psychiatrists, Wolfgang and Margaret Stroebe offer a theoretically coherent perspective focused on conjugal loss. After a thorough discussion of stress and depression models of bereavement, the authors present their own theoretical approach, emphasizing social contacts and the interpersonal nature of grief. They then ...

The Goal Conflict Model of Eating Behavior
  • Language: en
  • Pages: 403

The Goal Conflict Model of Eating Behavior

  • Type: Book
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  • Published: 2017-10-16
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  • Publisher: Routledge

In the World Library of Psychologists series, international experts present career-long collections of what they judge to be their finest pieces - extracts from books, key articles, salient research findings, and their major practical theoretical contributions. In this volume: Overweight and obesity rates have increased dramatically in most industrialized countries, even though more and more people are chronically dieting. Dieters can manage to lose substantial amounts of weight while actively dieting, but most regain it within a few years. So why do most chronic dieters have such difficulty controlling their weight and why is there only a small minority of successful dieters? To address the...

Handbook of the History of Social Psychology
  • Language: en
  • Pages: 530

Handbook of the History of Social Psychology

For the first time in the history of social psychology, we have a handbook on the history of social psychology. In it, leading luminaries in the field present their take on how research in their own domains has unfolded, on the scientists whose impact shaped the research agendas in the different areas of social psychology, and on events, institutions and publications that were pivotal in determining the field’s history. Social psychology’s numerous subfields now boast a rich historical heritage of their own, which demands special attention. The Handbook recounts the intriguing and often surprising lessons that the tale of social psychology’s remarkable ascendance has to offer. The hist...

Living Through Loss
  • Language: en
  • Pages: 559

Living Through Loss

Living Through Loss provides a foundational identification of the many ways in which people experience loss over the life course, from childhood to old age. It examines the interventions most effective at each phase of life, combining theory, sound clinical practice, and empirical research with insights emerging from powerful accounts of personal experience. The authors emphasize that loss and grief are universal yet highly individualized. Loss comes in many forms and can include not only a loved one’s death but also divorce, adoption, living with chronic illness, caregiving, retirement and relocation, or being abused, assaulted, or otherwise traumatized. They approach the topic from the p...

The Psychology of Advertising
  • Language: en
  • Pages: 809

The Psychology of Advertising

  • Type: Book
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  • Published: 2020-10-07
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  • Publisher: Routledge

The Psychology of Advertising offers a comprehensive exploration of theory and research in (consumer) psychology on how advertising impacts the thoughts, emotions and actions of consumers. It links psychological theories and empirical research findings to real-life industry examples, showing how scientific research can inform marketing practice. Advertising is a ubiquitous and powerful force, seducing us into buying wanted and sometimes unwanted products and services, donating to charitable causes, voting for political candidates and changing our health-related lifestyles for better or worse. This revised and fully updated third edition of The Psychology of Advertising offers a comprehensive...

Discourses on the Edges of Life
  • Language: en
  • Pages: 204

Discourses on the Edges of Life

Death inhabits our collective imaginary, even though sometimes, like a squatter, it hides discretely in order to avoid conflicts. It is undoubtedly a multi-faceted subject of study, which requires consideration from an interdisciplinary perspective. This book deals with this phenomenon, and more specifically with the discourses that surround – and construct our perspectives and understanding of – death and dying. Of course, the present volume does not attempt to be exhaustive, and considers the subject from several standpoints, including linguistics, anthropology, history of medicine, and importantly, literary studies. It combines various points of view and different methodologies of kno...