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Education and Innovative Perspectives in Higher Education
Globalization, digitalization, and a rapid technological development of many areas of life and society, bring humanity to another level of development. Changes in the educational organizations are inevitable and the university must meet new requirements in a new paradigm (Gafurov, Safiullin, Akhmetshin, Gapsalamov, & Vasilev, 2020). Universities, as institutions capable of thinking the future, assume an increasingly relevant role at the level of the growing importance of science and its social and economic impact. In this line of thought, their metamorphosis should be promoted. This renewal requires four movements: from employability to general, humanistic, and scientific education; from the excellence of academic productivism to the valorisation of pedagogy and teaching and training work; from entrepreneurialism to a sense of community; from entrepreneurship to public responsibility (Nóvoa, 2019).
Aprendizaje experiencial
Cómo lograr que durante su formación los estudiantes se apropien de su proceso de enseñanza y aprendizaje. La respuesta sería que los profesores deben prestar especial atención al diseño, desarrollo y evaluación de un curso, esto es, que los docentes estén en la capacidad de asumir la enseñanza con la responsabilidad y el rigor que esta requiere; sin embargo, esta tarea sería muy difícil de asumir sin las herramientas necesarias. Por ello, este libro presenta una de ellas: el aprendizaje experiencial, que busca construir experiencias significativas para los estudiantes y desde el cual, con el acompañamiento del profesor, se busca un aprendizaje integrado al contexto. Lo anterior hace a este texto versátil y ajustado a las exigencias que enfrentan las instituciones de educación superior en la tercera década del siglo XXI, cuando se exigen nuevas maneras de impartir las clases. Así, desde el campo de enseñanza de la administración, se espera contribuir con experiencias y casos de implementación a un debate que trasciende fronteras e idiomas, incluso tiempos y momentos.
Currículo y emprendimiento
Este texto se configura como primera aproximación a la sistematización de un proceso que esperamos sea de largo aliento. Uno en el que se aborda el emprendimiento de la “empresa” como un dispositivo monolítico, como una agencia de estructura rígida, de producción de bienes materiales y orientada por el lucro per se como único telos que le da sentido. Se presenta aquí un conjunto de acercamientos diversos y con distintos niveles de elaboración que dan cuenta de experiencias contribuidas por varias instituciones de educación superior, y que muestran su manera de considerar el currículo como una medición importante en la formación del espíritu y la actitud emprendedora.
Entrepreneurship
Entrepreneurship education has experienced remarkable growth in the last three decades, and need for a major work on the subject soon became apparent. The title is divided into six parts.
Demystifying Venture Capital
Venture Capital is a marriage between 'people with money and no ideas' and 'people with ideas and no money'. It is a high-risk investment vehicle with the potential for manifold returns and the possibility of a complete investment written-off. Although it is essentially private money and smaller in size than traditional financing pillars, its impact has been phenomenal, even to the extent of transforming the way we live in the modern world. Yet the fact remains that the business of venture capital is not fully understood by startup founders and fund managers are also not familiar with the inner workings of other venture funds. And, as more public or tax-players’ money flows into this asset...
Service Strategy in Action
In today's competitive global markets, simply making a great product is not enough. To achieve profitable growth and stand out among competitors, you must start to strategically compete through service and innovative solutions for business customers. Professors Christian Kowalkowski and Wolfgang Ulaga guide you how to shift your business from a goods-centric to a service-savvy model. The authors' proprietary twelve-step roadmap to profitable service growth will help you break out of a narrow product-centric logic and discover how to � determine if your company is "fit-for-service," � make the most of your existing services, � innovate and create value-added services and customer soluti...
SAP Next-Gen
This book presents SAP Next-Gen, an innovation community for SAP Leonardo. It is intended for next generation business leaders, Chief Digital Officers, Chief Innovation Officers, Chief Information Officers and IT professionals who are defining the vision, strategy, technologies and organizational changes needed to drive their exponential enterprise and to innovate with purpose. The book opens with an introduction to turning bold ideas into reality with a purpose-driven mindset supporting the 17 United Nations Global Goals. Part 1 focuses on what’s at stake including Digital - The New Normal, Exponential Growth, and Innovation in the 21st century. Part 2 introduces readers to the SAP Next-G...
Anthropological Approaches to Understanding Consumption Patterns and Consumer Behavior
Anthropology is a science specialized in the study of the past and present of societies, especially the study of humans and human behavior. The disciplines of anthropology and consumer research have long been separated; however, it is now believed that joining them will lead to a more profound knowledge and understanding of consumer behaviors and will lead to further understanding and predictions for the future. Anthropological Approaches to Understanding Consumption Patterns and Consumer Behavior is a cutting-edge research publication that examines an anthropological approach to the study of the consumer and as a key role to the development of societies. The book also provides a range of ma...
Why the World Needs Anthropologists
Why does the world need anthropology and anthropologists? This collection of essays written by prominent academic, practising and applied anthropologists aims to answer this provocative question. In an accessible and appealing style, each author in this volume inquires about the social value and practical application of the discipline of anthropology. Contributors note that the problems the world faces at a global scale are both new and old, unique and universal, and that solving them requires the use of long-proven tools as well as innovative approaches. They highlight that using anthropology in relevant ways outside academia contributes to the development of a new paradigm in anthropology, one where the ability to collaborate across disciplinary and professional boundaries becomes both central and legitimate. Contributors provide specific suggestions to anthropologists and the public at large on practical ways to use anthropology to change the world for the better. This one-of-a-kind volume will be of interest to fledgling and established anthropologists, social scientists and the general public.
