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Why Research Methods Matter
This concise resource provides practical applications of why research methods are important for public administrators, who do not routinely perform data analysis, but often find themselves having to evaluate and make important decisions based on data analysis and evaluative reports they receive. It is also intended as a supplemental text for research methods courses at the graduate level and upper division undergraduate level. Why Research Methods Matter is essential reading for current and future managers in the public sector who seek to become savvy consumers of research.
Essential History for Public Administration
Essential History for Public Administration offers public affairs faculty and students a concise introduction to crucial elements of American history, creating a foundation for stronger discussion of current conditions in governance and management. It is designed as a brief supplemental text for use in public affairs courses rather than as a replacement for core assigned readings. The premise of the book is that enhanced knowledge of the history of the public sector can help students of public affairs design and manage successful programs.
E-Government and Information Technology Management
E-Government and Information Technology Management is an essential textbook for graduate and undergraduate programs across the world that are taking steps to incorporate courses on e-government/IT as they prepare their students to join the public sector workforce. The book also serves as a comprehensive guide for the growing body of researchers and practitioners in e-government. The text is comprised of 12 chapters from e-government experts, all written in a clear writing style that balances theory and practice. Each chapter provides background information, critical resources, and emerging trends. Along with questions for class discussion, each chapter includes cases to demonstrate the importance of these areas to practitioners, researchers, and students of technology management and public affairs administration.
Essentials of Public Service, Second Edition
Essentials of Public Service is the most accessible, student-friendly introductory Public Administration text on the market. The book prepares students for careers in today’s public service, whether in government or nonprofits. Each chapter teaches the public service context, essential public service skills, and what it takes to do the job, whether managing or providing direct service.
Roar
"ROAR is for everyone who is thinking about where they are in life-and those who want more out of life. From author Michael Clinton, former president and publishing director of Hearst Magazines, ROAR helps both those considering retirement and those who have no wish to retire get on with fulfilling their dreams-before it's too late. We are living in a time when everyone is constantly reassessing what is next for them. In the mid-career group, people who have spent years working in a business are now seeing their industry changing dramatically and are facing the question: "What does that mean for me in the next twenty years?" At the same time, the post-career group is also going through massi...
Media Strategy and Planning Workbook
The second edition of Media Strategy & Planning Workbook: How to Create a Comprehensive Media Plan is now available from Racom Communications. This edition features four significantly upgraded chapters (11 total), 94 new content pages, 112 new exhibits and illustrations, 3 new tear-out exercises, "a 50 percent larger glossary and one completely new chapter focusing on how the media industry operates. The book includes how a media buy is actually made in each paid medium; media plan pretesting; ad agency media department operations; detailed term project specifications for instructors; instructor's guide featuring a course syllabus, exercise answer keys, proposed mid-term and final exams, PowerPoint files to support chapter exhibits and illustrations, and PDF files of exercises and tests. This new book is designed to teach students how to create a comprehensive media plan. It is the most how-to teaching tool available and focuses on teaching marketable skills.
Social Inequality
This edited volume Social Inequality - Structure and Social Processes is a collection of reviewed and relevant research chapters offering a comprehensive overview of recent developments in the field of social sciences and humanities. The book comprises single chapters authored by various researchers and edited by an expert active in the social sciences and humanities research area. All chapters are complete in themselves but united under a common research study topic. This publication aims at providing a thorough overview of the latest research efforts by international authors on social sciences and humanities, and to open new research paths for further developments.
